blipvert (was: Zadar greetings & Bling-Bling)
Mark A. Mandel
mamandel at UNAGI.CIS.UPENN.EDU
Sat Jun 7 20:04:56 UTC 2003
On Sat, 7 Jun 2003, James A. Landau wrote:
#Here is the text of the Associated Press report on new OED vocabulary:
#Other corporate-speak considered established enough for inclusion in
#the dictionary includes dot-coms, or Internet companies, and blipverts,
#subliminal TV adverts of just a few seconds' duration.
What do they cite for "blipvert"? I think it comes from the initial
episode of the sf tv show "Max Headroom", which was first aired March
31, 1987, according to
The following description of that episode, from the TechTV website
defines the term as used there.
To improve ratings, Network 23 creates "Blipverts," -- high-speed
commercials condensed into a few seconds, that prevent channel-changing
and embed themselves in viewers' minds. Unfortunately, these commercials
have one tiny side effect -- sometimes they cause viewers to explode.
Are there any earlier cites?
-- Mark A. Mandel
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