Antedating of "Gimmick"

Fred Shapiro fred.shapiro at YALE.EDU
Sun Feb 15 17:16:09 UTC 2004

gimmick (OED 1926, HDAS 1922)

1921 _N.Y. Times_ 15 May 71 (ProQuest)  Being a Possible Questionnaire for
Submission to Applicants for the Position of Assistant Stage Doorman. ...
What is the starflop?  A startrap?  A vampire trap?  A gimmick?

Fred Shapiro

Fred R. Shapiro                             Editor
Associate Librarian for Collections and     YALE DICTIONARY OF QUOTATIONS
  Access and Lecturer in Legal Research     Yale University Press,
Yale Law School                             forthcoming
e-mail: fred.shapiro at     

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