"Helvetica" turns 50, still not in OED?

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Mon Apr 9 18:38:10 UTC 2007


_http://www.statesman.com/life/content/life/stories/other/04/09/9helvetica.htm
l_ 
(http://www.statesman.com/life/content/life/stories/other/04/09/9helvetica.html) 
 
 Helvetica, 'official' typeface of the 20th century, going strong at  50
 
The ubiquitous typeface that was designed to blend in is a half-century  old
     
By Frank Jordans
ASSOCIATED  PRESS
Monday, April 09, 2007 
GENEVA — Open a newspaper, look at a street sign, type an e-mail and chances  
are a Swiss design icon is staring you in the face, though you'd be 
hard-pressed  to identify it.  
But peer closely at the shape of the letters: If they're easy to read and  
without unnecessary flourishes, then you might well be looking at an example of  
the Helvetica typeface, which turns 50 this year.  ...
    
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(OED)
       
Helvetic, a. and  n.



  A. adj.  Helvetian, Swiss.  
1708  Lond. Gaz. No.  4399/2 The whole Helvetick Body think fit to stand upon 
their  Guard on this Occasion. 1711  C.M. Lett. to Curat 71 The  Church of 
Geneva and the Helvetick Church. 1727-51  _CHAMBERS_ 
(http://dictionary.oed.com/help/bib/oed2-c2.html#chambers)  Cycl. s.v., The Helvetic body  comprehends 
the republic of Switzerland, consisting of thirteen cantons, which  make so many 
particular commonwealths. 17..  _HOPKINS_ 
(http://dictionary.oed.com/help/bib/oed2-h3.html#hopkins)  in  Bancroft Hist. U.S. (1876) V. ii. 351 The German 
body votes by states; so does the Helvetic; so does  the Belgic.
B.  n. A Swiss Protestant; a Zwinglian.  
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(Trademark) 
Word Mark HELVETICA
Goods and Services IC 006. US 014. G & S: PRINTING TYPE. FIRST USE: 19620000. 
FIRST  USE IN COMMERCE: 19620000  
IC 007. US 050. G & S: MATRICES FOR TYPOGRAPHICAL CASTING MACHINES,  AND FOR 
FONT PLATES FOR PHOTOTYPESETTING MACHINES. FIRST USE: 19630502.  FIRST USE IN 
COMMERCE: 19630502  Mark Drawing Code (1) TYPED DRAWING  Design Search Code   
Serial Number 72231080  Filing Date October 22, 1965  Current Filing Basis 1A  
Original Filing Basis 1A  Registration Number 0825989  Registration Date 
March 21, 1967  Owner (REGISTRANT) ELTRA CORPORATION CORPORATION NEW YORK 29 
RYERSON ST.  BROOKLYN NEW YORK 11205  
(LAST LISTED OWNER) ALLIED CORPORATION CORPORATION ASSIGNEE OF NEW YORK  
COLUMBIA RD. AND PARK AVE. MORRISTOWN NEW JERSEY 07960  Assignment Recorded 
ASSIGNMENT RECORDED  Type of Mark TRADEMARK  Register PRINCIPAL  Affidavit Text SECT 
15.  Renewal 1ST RENEWAL 19870321  Live/Dead Indicator LIVE



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