semantic drif t: "scream" (UNCLASSIFIED)

[Mullins, Bill AMRDEC]

Classification:  UNCLASSIFIED
Caveats: NONE



>
>   The only other advertising example of "scream" I can recall
> that was plainly intended to carry positive connotations was
> the sports car ad in Playboy in the mid sixties that
> asserted, "We made it hot! Now you can make it scream!"
>

I don't think that "scream" meaning "fast" is all that uncommon.
I remember buying a computer about 1990 that was a "screamer".
Classification:  UNCLASSIFIED
Caveats: NONE

------------------------------------------------------------
The American Dialect Society - http://www.americandialect.org