Cottonelle "Bum Wipes"

Dan Goncharoff thegonch at GMAIL.COM
Tue Aug 20 16:54:42 UTC 2013

Just bringing to the list's attention the recent ad I have seen on TV for
the Cottonelle Care Routine, the euphemistic official description for a
product called, in its current ad involving a British actress, "bum wipes".

Not sure what is more interesting -- the use of the Briticism "bum wipe" or
the avoidance of the term in all written copy from Cottonelle.


The American Dialect Society -

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