Not in OED: "gold"

Ben Zimmer bgzimmer at GMAIL.COM
Thu Jan 16 16:52:00 UTC 2014

On Thu, Jan 16, 2014 at 8:21 AM, Jonathan Lighter wrote:
> CNN:  "Turns out Justin Bieber's egging of his neighbor's house is comedy
> gold!"
> In other words, something you can exploit for bucks or publicity.  Mmmm,
> gold!
> Like a "gold mine" but portable.
> I first noticed this in the mid '90s.

...which was around the time that Kenny Bania said "That's gold,
Jerry! Gold!" (in reference to a reworked joke) on "Seinfeld."
"The Fatigues"
Episode no. 140
pc: 806, season 8, episode 6
Broadcast date: October 31, 1996


Ben Zimmer

The American Dialect Society -

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