[Ads-l] seen on TV commercial: the "YOURgage" (blend of your + mortgage)

Mark Mandel thnidu at GMAIL.COM
Wed Jan 18 03:07:17 EST 2017


How about this one of mine?:

*Procrastinundation*: the feeling that all the things you've been putting
off since God-knows-when have come due simultaneously, all needing to be
done at the same time and each one depending on the others.

Mark, forger of words


On Jan 13, 2017 4:05 PM, "Tim Stewart" wrote:

I love a good lexical blend, especially one from the commercial sector,
where the silliest blends often crop up.

The tagline associated with this marketing campaign is "The YOURgage... The
mortgage where YOU pick the term."

They have a website for it and everything:
https://www.quickenloans.com/home-loans/custom-mortgage-yourgage

Tim "not being compensated by Quicken" Stewart

------------------------------------------------------------
The American Dialect Society - http://www.americandialect.org


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