[Ads-l] Capitalizing in the middle of a trade name

Andy Bach afbach at GMAIL.COM
Tue Aug 14 15:12:53 EDT 2018


https://en.wikipedia.org/wiki/Martin_P6M_SeaMaster#/media/File:Martin_P6M_Seamaster_in_flight_c1955.jpg

> note that Wikipedia doesn’t capitalize either M.

First "SeaMaster" looks capitalized here - but WikiP does have a "style
guide" for capitals.  My guess is the jpg was just named incorrectly.
https://en.wikipedia.org/wiki/Wikipedia:Naming_conventions_(capitalization)
https://en.wikipedia.org/wiki/Wikipedia:Manual_of_Style/Capital_letters
Wikipedia avoids unnecessary capitalization
<https://en.wikipedia.org/wiki/Capitalization>. In English
<https://en.wikipedia.org/wiki/English_language>, capitalization is
primarily needed for proper names
<https://en.wikipedia.org/wiki/Proper_name_(linguistics)>, acronyms
<https://en.wikipedia.org/wiki/Acronym>, and for the first letter of a
sentence.[a]
<https://en.wikipedia.org/wiki/Wikipedia:Manual_of_Style/Capital_letters#cite_note-Sentence_case-1>
Wikipedia relies on sources to determine what is conventionally
capitalized; only words and phrases that are *consistently capitalized in a
substantial majority of independent, reliable sources* are capitalized in
Wikipedia.

https://en.wikipedia.org/wiki/Wikipedia:Manual_of_Style/Trademarks
*Trademarks <https://en.wikipedia.org/wiki/Trademark>* include words and
short phrases used by legal entities to identify themselves and their
products and services. Often, these names are written in several ways with
variations in capitalization, punctuation, and formatting. The advice in
this page also applies to names and phrases used to identify individuals,
movements, groups, forums, projects, events, and other non-commercial
entities and their output.

Trademarks in "CamelCase <https://en.wikipedia.org/wiki/CamelCase>" are a
judgment call; the style may be used where it reflects general usage and
makes the trademark more readable.

   - OxyContin <https://en.wikipedia.org/wiki/Oxycodone> or Oxycontin
– *editor's
   choice*
   - *however:* PlayStation <https://en.wikipedia.org/wiki/PlayStation>
   only (camelcase preferred because Playstation is not widely-used.)
   - Initial lowercase in certain trademarks almost never written any other
   way, such as iPhone <https://en.wikipedia.org/wiki/IPhone> and eBay
   <https://en.wikipedia.org/wiki/EBay>, are accepted on Wikipedia, though
   for page naming there are technical limitations
   <https://en.wikipedia.org/wiki/Wikipedia:Page_name#Technical_restrictions_and_limitations>
   and methods of displaying the title appropriately
   <https://en.wikipedia.org/wiki/Wikipedia:DISPLAYTITLE>.


On Mon, Aug 13, 2018 at 11:25 AM Geoffrey Nathan <geoffnathan at wayne.edu>
wrote:

> Not hard:
>
>
> https://en.wikipedia.org/wiki/Buick_Roadmaster#/media/File:Buick_87_4-D%C3%B6rrars_Sedan_1932.jpg
>
>
>
> vs
>
>
>
>
> https://en.wikipedia.org/wiki/Martin_P6M_SeaMaster#/media/File:Martin_P6M_Seamaster_in_flight_c1955.jpg
>
>
>
> (note that Wikipedia doesn’t capitalize either M.
>
>
>
> Geoff
>
>
>
> Geoffrey S. Nathan
> WSU Information Privacy Officer (Retired)
> Emeritus Professor, Linguistics Program
> http://blogs.wayne.edu/proftech/
> geoffnathan at wayne.edu
>
>
>
> ________________________________
> From: American Dialect Society <ADS-L at LISTSERV.UGA.EDU> on behalf of Dan
> Goncharoff <thegonch at GMAIL.COM>
> Sent: Monday, August 13, 2018 12:08:25 PM
> To: ADS-L at LISTSERV.UGA.EDU
> Subject: Re: Capitalizing in the middle of a trade name
>
> ---------------------- Information from the mail header
> -----------------------
> Sender:       American Dialect Society <ADS-L at LISTSERV.UGA.EDU>
> Poster:       Dan Goncharoff <thegonch at GMAIL.COM>
> Subject:      Re: Capitalizing in the middle of a trade name
>
> -------------------------------------------------------------------------------
>
> How does this allow one to differentiate a Buick Roadmaster from the Martin
> SeaMaster?
>
> On Mon, Aug 13, 2018, 10:47 AM Margaret Winters <mewinters at wayne.edu>
> wrote:
>
> > I wonder if a better description (rather than stating that the middle of
> a
> > trade name is capitalized) is to say that the space between two words has
> > been omitted in this sort of trade name.  The capital would then be
> > explained by the fact that the single word was once (or similar items
> were
> > once) a compound with all members capitalized as are titles.
> >
> >
> > best to all,
> >
> > Margaret
> >
> >
> > ----------------------------
> > MARGARET E WINTERS
> > Former Provost
> > Professor Emerita - French and Linguistics
> > Wayne State University
> > Detroit, MI  48202
> >
> > mewinters at wayne.edu
> >
> >
> >
> > ________________________________
> > From: American Dialect Society <ADS-L at LISTSERV.UGA.EDU> on behalf of Dan
> > Goncharoff <thegonch at GMAIL.COM>
> > Sent: Monday, August 13, 2018 10:39 AM
> > To: ADS-L at LISTSERV.UGA.EDU
> > Subject: Re: Capitalizing in the middle of a trade name
> >
> > What about the 1927 Buick LaSalle?
> >
> > On Mon, Aug 13, 2018, 10:32 AM Jonathan Lighter <wuxxmupp2000 at gmail.com>
> > wrote:
> >
> > > This practice has been pretty common for years (so common, I can't
> think
> > of
> > > an example), but I was shocked (anglice, mildly surprised) to find this
> > ex.
> > > from 1955. (I've been familiar with the product almost as long, but
> never
> > > thought the one-word name was capitalized in the middle).
> > >
> > > 1955 _Newsweek_ [Google Books]: The tanks have also checked out
> countless
> > > ideas for seaplanes, notably the Martin SeaMaster, the 600-mile-an-hour
> > > multijet bomber which the Navy has just partially revealed as a
> > > revolutionary contender to land-based jets.
> > >
> > > Like the spelling ,the SeaMaster was one of the most futuristic-looking
> > > items of the '50s.
> > >
> > > JL
> > >
> > > --
> > > "If the truth is half as bad as I think it is, you can't handle the
> > truth."
> > >
> > > ------------------------------------------------------------
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-- 

a

Andy Bach,
afbach at gmail.com
608 658-1890 cell
608 261-5738 wk

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