[Ads-l] "in spend"

Dan Goncharoff thegonch at GMAIL.COM
Wed Jan 2 14:01:36 EST 2019


Yes, but...using "spend" tries to make all expenditure the same, even
though it isn't. Some is investment, implying a future return, and
some is cost. For example, the first cite in the first e-mail refers
to costs, but uses spend.
DanG

On Wed, Jan 2, 2019 at 1:53 PM Dennis During <dcduring at gmail.com> wrote:
>
> "Cost" raises the question whether a given expenditure is an investment or
> a cost in an accounting sense.
>
> "Spend" is conveniently short for "spending" or "expenditure", which are
> neutral with respect to the potential issue of investment vs. cost.
>
> On Wed, Jan 2, 2019 at 11:51 AM Dan Goncharoff <thegonch at gmail.com> wrote:
>
> > Is it an attempt to avoid the word "cost"?
> > DanG
> >
> > On Wed, Jan 2, 2019 at 10:01 AM Shapiro, Fred <fred.shapiro at yale.edu>
> > wrote:
> > >
> > > I have nothing against neologisms, in fact I like them, but I hate
> > business-y buzzwords like this use of "spend," which is common in the
> > bureaucratic circles I travel in.
> > >
> > >
> > > Fred Shapiro
> > >
> > >
> > >
> > > ________________________________
> > > From: American Dialect Society <ADS-L at LISTSERV.UGA.EDU> on behalf of
> > Stephen Goranson <goranson at DUKE.EDU>
> > > Sent: Wednesday, January 2, 2019 9:03 AM
> > > To: ADS-L at LISTSERV.UGA.EDU
> > > Subject: "in spend"
> > >
> > > "....representing more than $400 million in spend on brand, comparison,
> > and metasearch sites...."
> > > (from a fairly recent start-up)
> > >
> > > "Chapter 5 provides detailed information on transaction data and source
> > systems that are used in spend analysis." GB 2008
> > >
> > > "Almost all the reduction in Wales can be attributed to the reduction in
> > spend by ITV." GB 2008
> > >
> > > "A reduction in spend on consulting of £870 million from £1.2 billion to
> > £04 billionn, or 71%." GB 2011
> > >
> > > Stephen
> > >
> > > PS Yes, good interview, Fred.
> > >
> > > ------------------------------------------------------------
> > > The American Dialect Society -
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> > >
> > > ------------------------------------------------------------
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> >
> > ------------------------------------------------------------
> > The American Dialect Society - http://www.americandialect.org
> >
>
>
> --
> Dennis C. During
>
> ------------------------------------------------------------
> The American Dialect Society - http://www.americandialect.org

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