[Ads-l] "Gen Z" formalized at Pew

[Laurence Horn]

One strategy for letter labels post-Z is to go with AA, BB, CC, etc.  The way things are going anymore, the next generation will definitely find AA useful.

LH

> On Jan 17, 2019, at 12:40 PM, Ben Zimmer <bgzimmer at GMAIL.COM> wrote:
> 
> "Generation Alpha" is one suggestion.
> 
> https://www.businessinsider.com/generation-alpha-2014-7-2
> 
> On Thu, Jan 17, 2019 at 12:27 PM Mark Mandel <mark.a.mandel at gmail.com>
> wrote:
> 
>> But what about the next generation and the ones beyond that?
>> 
>> For the generation after Z, I suggest *Generation Yuzz*, drawing on
>> Geisel's groundbreaking *On Beyond Zebra* <
>> https://en.wikipedia.org/wiki/On_Beyond_Zebra!>.
>> 
>> Yuzz <http://www.evertype.com/standards/csur/seuss/yuzz.gif> is the first
>> of the 19 named letters reported there, along with an unnamed, extremely
>> complex twentieth. Using the Pew Institute's current generational period of
>> 16 years, these will suffice for just over three centuries, by which time
>> research and analysis methods will  be far more advanced than at present
>> (assuming that they are not gone entirely, along with the rest of
>> civilization).
>> 
>> Hopefully,
>> Mark Mandel
>> 
>> 
>> On Thu, Jan 17, 2019, 10:42 AM Kiesling, Scott F <kiesling at pitt.edu wrote:
>> 
>>> Because it's become what everyone else says (basically):
>>> 
>>> 
>> http://www.pewresearch.org/fact-tank/2019/01/17/where-millennials-end-and-generation-z-begins/
>>> 
> 
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