[Edling] Not getting my 50% discount/Re: New book: THE CULTURAL AND INTERCULTURAL DIMENSIONS OF ENGLISH AS A LINGUA FRANCA

Peter De Costa peteridecosta at gmail.com
Thu Jan 7 23:38:53 UTC 2016


Hello,

I typed in the promo code but the final price isn't reflecting the discount.

Please see the attached screen shot.

Thanks,

Peter



On Thu, Jan 7, 2016 at 5:21 PM, fred dervin <fred.dervin at helsinki.fi> wrote:

> THE CULTURAL AND INTERCULTURAL DIMENSIONS OF ENGLISH AS A LINGUA FRANCA
> Edited by Prue Holmes (Durham University) and Fred Dervin (University of
> Helsinki)
>
> Usual price: £29.95/US$49.95/CA$59.95/€34.95
>
> 50% discount available until 30th June 2016
> To use this discount, visit our site www.multilingual-matters.com and
> search for the book using the box at the top of the page. Add the book to
> your basket and use the code PREORDER50 at the checkout to get 50% off the
> list price & free shipping.
> http://www.multilingual-matters.com/display.asp?sort=sort_date/d&sf1=title_exact&st1=theculturalandinterculturaldimensionsofenglishasalinguafranca
>
> This edited volume is exemplary in threading together two hitherto
> parallel intellectual traditions – Intercultural Communication Studies and
> English as a Lingua Franca – innovatively and critically through a
> constellation of theoretical and analytical synergies. The empirical case
> studies across diverse settings will no doubt pave the way for future
> research-cum-pedagogy in the above two traditions and their intersection.
> Srikant Sarangi, Aalborg University, Denmark
>
> This timely book fills a gap in thinking about interculturality by
> recognising that lingua francas are not cultural vacuums but that in all
> contexts of language use language and culture are fundamentally
> connected. The wide-ranging contributions in this collection open up new
> ways of thinking about lingua francas and cultures and is a must for
> anyone working in the field of intercultural understanding.
> Anthony J. Liddicoat, University of South Australia, Australia
>
> This is a rich and multifaceted volume that tackles the difficult question
> of the relation between interculturality and English as a Lingua Franca. By
> bringing two fields together, ELF and intercultural communication, that up
> to now have shown little interest in one another, the contributors to this
> volume are able to ask provocative questions, present innovative views and
> make bold suggestions that will benefit research in both ELF and
> intercultural communication.
>
> Claire Kramsch, University of California, Berkeley, USA
>
> This book investigates the cultural and intercultural aspects of English
> as a Lingua Franca (ELF). Authors discuss how ‘culture’ and the
> ‘intercultural’ can be understood, theorised and operationalised in ELF,
> and how the concepts can be integrated into formats of ELF-oriented
> learning and teaching. The various cultural connotations are also discussed
> (ideological, political, religious and historical) and whether it is
> possible to use and/or teach a lingua franca as if it were culturally
> neutral. The chapters consider the communication and pedagogical
> implications of the cultural and intercultural dimensions of ELF and offer
> suggestions for new directions in ELF research, pedagogy and curriculum
> development.
>
>
> _______________________________________________
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> Edling at bunner.geol.lu.se
> http://bunner.geol.lu.se/mailman/listinfo/edling
>
>
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