E-Prime vs. E-Prime?

[David McFarlane]

OK folks, another question from me on a cultural rather than technical topic...

Have you ever heard of E-Prime?  Well of course you have heard of 
E-Prime, the programming product from Psychology Software Tools, this 
Group revolves around it.  But I mean here E-Prime as in 
"English-Prime", a "version of the English language that excludes all 
forms of the verb to be", proposed as an addition to "general 
semantics" (http://en.wikipedia.org/wiki/E-Prime ).  Have you heard of this?

This E-Prime goes back to 1965, long before the advent of E-Prime 
from PST.  I first heard about E-Prime (the language) in a radio 
interview with one of its proponents in the early 1990s.  So you can 
imagine my surprise and confusion when PST introduced a psychology 
programming product named "E-Prime".  Did PST not know that their use 
of the term conficted with an established usage?  Or do I just happen 
to have more familiarity with this linguistic oddity than do experts 
in linguistics and psychology?  Just wondering.  Thanks.

(Note that I wrote this in E-Prime -- does it seem forced, or natural?)

-- David McFarlane

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