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<div>Dear Ethnocommers, </div>
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<div>I am happy to share the news of the release of my new book, titled: Thank You for Dying for Our Country: Commemorative Texts and Performances in Jerusalem, with Oxford University Press.</div>
<div>The book takes an ethnographic approach to writing (and reading) in visitor books, specifically in a highly ideological commemoration site in Jerusalem. As EC goes, the book focuses on the actual situated practices involved in writing, on the code/text,
on the media and the channels through which mediation is performed (the visitor book as a medium of sorts), and on cultural views and communication. </div>
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<div>I am pasting a link to the book’s OUP website, its description, and I’m also attaching the flyer with a 30% discount code (good through July). </div>
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<div><u>Link</u>: <br>
<a href="https://global.oup.com/academic/product/thank-you-for-dying-for-our-country-9780199398980?prevSortField=1&sortField=1&start=8900&resultsPerPage=100&type=listing&lang=en&cc=us"><font color="blue"><u>https://global.oup.com/academic/product/thank-you-for-dying-for-our-country-9780199398980?prevSortField=1&sortField=1&start=8900&resultsPerPage=100&type=listing&lang=en&cc=us#</u></font></a>
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<div><u>Book description</u>: <br>
Combining ethnographic, semiotic, and performative approaches, this book examines texts and accompanying acts of writing of national commemoration. The commemorative visitor book is viewed as a mobilized stage, a communication medium, where visitors' public
performances are presented, and where acts of participation are authored and composed. The study contextualizes the visitor book within the material and ideological environment where it is positioned and where it functions. The semiotics of commemoration are
mirrored in the visitor book, which functions as a participatory platform that becomes an extension of the commemorative spaces in the museum. The study addresses tourists' and visitors' texts, i.e. the commemorative entries in the book, which are succinct
dialogical utterances. Through these public performances, individuals and groups of visitors align and affiliate with a larger imagined national community. Reading the entries allows a unique perspective on communication practices and processes, and vividly
illustrates such concepts as genre, voice, addressivity, indexicality, and the very acts of writing and reading. The book's many entries tell stories of affirming, but also resisting the narrative tenets of Zionist national identity, and they illustrate the
politics of gender and ethnicity in Israel society. <br>
The book presents many ethnographic observations and interviews, which were done both with the management of the site (Ammunition Hill National Memorial Site), and with the visitors themselves. The observations shed light on processes and practices involved
in writing and reading, and on how visitors decide on what to write and how they collaborate on drafting their entries. The interviews with the site's management also illuminate the commemoration projects, and how museums and exhibitions are staged and managed.</div>
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<div><u>Discount code</u>: </div>
<div>AAFLYG6</div>
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<div>Wishing an enjoyable weekend,</div>
<div>Chaim </div>
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<div><font face="Calibri" size="2" color="#666666"><span style="font-size:11pt;">--<br>
Chaim Noy, Ph.D.</span></font></div>
<div><font face="Calibri" size="2" color="#666666"><span style="font-size:11pt;">Associate Professor
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Department of Communication<br>
University of South Florida<br>
<a href="http://communication.usf.edu/faculty/cnoy/"><font color="blue"><u>http://communication.usf.edu/faculty/cnoy/</u></font></a></span></font></div>
<div><font face="Calibri" size="2"><span style="font-size:11pt;"><a href="http://chaimnoy.com/"><font color="blue"><u>www.chaimnoy.com</u></font></a></span></font></div>
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