<div>Language and Power: Mayr<br><br><br>Language and Power: An Introduction to Institutional Discourse <br>Series Title: Advances in Sociolinguistics <br>Published: 2008 <br>Publisher: Continuum International Publishing Group Ltd<br>
<a href="http://www.continuumbooks.com/">http://www.continuumbooks.com </a><br><br>Book URL: <a href="http://www.continuumbooks.com/">http://www.continuumbooks.com </a><br><br>Author: Andrea Mayr <br><br>Abstract:<br>
<br>How language is used in institutions and how institutions generate language <br>is a key concern of both sociolinguistics and social theory. This readable <br>and comprehensive introduction to language and power in institutions <br>
combines theoretical reflection with a strong analytical focus. Covering a <br>range of institutional discourses and settings, each chapter in Language <br>and Power closely examines institutional discourse practices and provides <br>
detailed steps to the critical analysis of institutional discourse both <br>linguistic and multimodal. <br><br>This book is a long overdue contribution to the analysis of the way that <br>institutions have the power to shape our thinking and understanding of the <br>
world and to construct identities. <br><br>Key Features: <br>*This book contains fascinating examples from a variety of institutional <br>contexts, including academia, prison, media and the military <br>*It brings together insights from (multimodal) critical discourse analysis, <br>
social theory, media studies and corpus analysis <br>*It is essential reading for advanced undergraduates and postgraduates <br>doing sociolinguistics, media studies, communication and cultural studies <br><br><strong>Author</strong> <br>
Dr. Andrea Mayr is Lecturer in the School of English at Queen's University, <br>Belfast. <br><br><strong>Reviews</strong> <br>"Students of CDA with an interest in multimodal analysis will find this <br>book specially useful. Its broad treatment of discourse to include all <br>
aspects of semiotic activity, from the use of photos in news stories to <br>the visual design of war monuments, provides concrete case studies that <br>help introduce key concepts in the study of language and power." <br>
- Adam Hodges, Department of Linguistics, University of Colorado. <br><br>"Language and Power offers an innovative and intriguing blend of <br>socio-historical criticism and textual analysis. Applying critical <br>discourse analysis to a range of discourse types the authors display its <br>
potential to the full with a series of thought-provoking and illuminating <br>readings. All serious students of institutional discourse will want to <br>engage with this book." <br>- Dr Martin Montgomery, Department of English Studies, University of <br>
Strathclyde, UK </div>
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