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          <th valign="BASELINE" align="RIGHT" nowrap="nowrap">Subject: </th>
          <td>British Academy Annual Lecture, 23 February 2011</td>
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          <th valign="BASELINE" align="RIGHT" nowrap="nowrap">Date: </th>
          <td>Mon, 10 Jan 2011 09:50:03 +0000</td>
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          <th valign="BASELINE" align="RIGHT" nowrap="nowrap">From: </th>
          <td>British Academy <a class="moz-txt-link-rfc2396E" href="mailto:britishacademy@email.britac.ac.uk"><britishacademy@email.britac.ac.uk></a></td>
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          <th valign="BASELINE" align="RIGHT" nowrap="nowrap">Reply-To:
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          <td>British Academy <a class="moz-txt-link-rfc2396E" href="mailto:britishacademy@email.britac.ac.uk"><britishacademy@email.britac.ac.uk></a></td>
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    <title>British Academy Annual Lecture</title>
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                            <p><span class="style1"><span class="style2"><span
                                    class="style4"><span class="style5"><span
                                        class="style6"><em><span
                                            class="style10"><font
                                              color="#000066"
                                              face="Arial, Helvetica,
                                              sans-serif" size="3"><br>
                                              BRITISH ACADEMY ANNUAL
                                              LECTURE </font></span><font
                                            color="#000066" face="Arial,
                                            Helvetica, sans-serif"
                                            size="2"><br>
                                            <br>
                                          </font></em><font
                                          color="#000066" face="Arial,
                                          Helvetica, sans-serif"
                                          size="2"><span class="style9"><strong><font
                                                size="+2">Language
                                                diversity, endangerment,
                                                and public awareness</font></strong><br>
                                            <br>
                                            <strong><font size="3">Professor
                                                David Crystal, OBE, FBA
                                                <br>
                                                <strong>University of
                                                  Bangor </strong></font></strong></span><strong><br>
                                            <br>
                                            <span class="style8"><strong><font
                                                  size="3">Wednesday, 23
                                                  February 2011</font></strong><font
                                                size="3"><br>
                                                <strong>5.30pm - 6.30pm,
                                                  followed by a drinks
                                                  reception </strong><br>
                                                <strong>The British
                                                  Academy, 10-11 Carlton
                                                  House Terrace, </strong><strong>London,
                                                  SW1Y 5AH</strong></font></span></strong><font
                                            size="3"><br>
                                            <br>
                                            <span class="style8"><strong>Free
                                                Admittance</strong></span></font><span
                                            class="style8"><br>
                                          </span></font></span></span></span></span></span><br>
                              <font color="#000066" face="Arial,
                                Helvetica, sans-serif" size="2">Despite
                                a number of events in recent years
                                devoted to language diversity, language
                                endangerment, and multilingualism, such
                                as the International Year of Languages
                                in 2008, public awareness of the issues
                                is still remarkably limited. Only one in
                                four of the population know that half
                                the languages of the world are so
                                seriously endangered that they are
                                unlikely to survive the present century.
                                <br>
                                <br>
                                This paper reflects on why the
                                ecolinguisic crisis has made so little
                                impact on public consciousness, despite
                                a great deal of effort by academic
                                authors. A renewed plea is made for the
                                greater involvement of the arts, in the
                                broadest sense, in getting the issues
                                across to the general public, and
                                especially to young people at home and
                                in school. Some progress has been made
                                over the past decade, especially in the
                                worlds of radio, television, and cinema,
                                but artists have generally ignored
                                global linguistic themes. <br>
                                <br>
                                Three specific recommendations are made.
                                Artworks on the theme of language
                                diversity and endangerment need to be
                                regularly commissioned. A major award at
                                Nobel level needs to be instituted. And
                                countries need to build Houses of
                                Languages.</font></p>
                            <p><font color="#000066" face="Arial,
                                Helvetica, sans-serif" size="2"><strong>About
                                  the speaker</strong><br>
                                David Crystal is honorary professor of
                                linguistics at the University of Bangor.
                                Well known for his writing on a wide
                                range of subject-areas in language and
                                linguistics, the background to this
                                lecture is treated in <em>Language
                                  Death</em> (Cambridge University
                                Press, 2001). He delivered keynote
                                speeches to the UNESCO International
                                Expert Meeting on Endangered Languages
                                in 2003, the Barcelona Linguapax Forum
                                in 2004, the Dialogue of Cultures
                                conference at Reykjavik in 2005, and a
                                UNESCOCat linguistic forum in 2007, and
                                the above lecture is a synthesis and
                                updating of their various elements.</font></p>
                            <p><font color="#000066" face="Arial,
                                Helvetica, sans-serif" size="2"><strong>British
                                  Academy Annual Lecture</strong><br>
                                The annual keynote British Academy
                                Lecture was established to mark the
                                Academy’s move to new headquarters in
                                Carlton House Terrace in 1998. The
                                lecture is intended to address a wide
                                audience and advance public
                                understanding of the subjects which the
                                Academy promotes. In general, the chosen
                                subject alternates between the
                                humanities and social sciences. </font></p>
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                    <p align="center"><font color="#ffffff" face="Arial,
                        Helvetica, sans-serif" size="2">The British
                        Academy, 10-11 Carlton House Terrace, London
                        SW1Y 5AH Tel: 020 7969 5200, Fax: 020 7969 5300,
                        Web: <a moz-do-not-send="true"
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