23.1970, Books: Politeness and Audience Response in Chinese-English Subtitling: Yuan

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LINGUIST List: Vol-23-1970. Sat Apr 21 2012. ISSN: 1069 - 4875.

Subject: 23.1970, Books: Politeness and Audience Response in Chinese-English Subtitling: Yuan

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Date: Sat, 21 Apr 2012 20:08:21
From: Laura Bally [publicity at peterlang.com]
Subject: Politeness and Audience Response in Chinese-English Subtitling: Yuan

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Title: Politeness and Audience Response in Chinese-English Subtitling 
Series Title: New Trends in Translation Studies - Volume 10  

Publication Year: 2012 
Publisher: Peter Lang AG
	   http://www.peterlang.com
	

Book URL: http://www.peterlang.com/?430732 


Author: Xiaohui Yuan

Paperback: ISBN:  9783034307321 Pages: 250 Price: U.S. $ 58.95
Paperback: ISBN:  9783034307321 Pages: 250 Price: U.K. £ 34.00
Paperback: ISBN:  9783034307321 Pages: 250 Price: Europe EURO 37.80 Comment: for Germany EURO 40.40, for Austria EURO 41.60 (incl. VAT)


Abstract:

The aim of this book is to study how politeness, and particularly face 
negotiation, is dealt with when subtitling between Chinese and English. Face 
negotiation refers to the process of managing relationships across different 
cultures through verbal and nonverbal interactions. This research specifically 
investigates how British and Chinese audiences respond to face management 
through a study focused on film subtitling and viewers' reception and 
response.

The book offers a survey of the developments in research on face 
management in Far East cultures and in the West. The author then presents 
a composite model of face management for analysing face interactions in 
selected Chinese and English film sequences as well as its representation in 
the corresponding subtitles. Support for the research is provided by audience 
response experiments conducted with six Chinese and six British subjects, 
using one-on-one interviews. The audience responses show that viewers who 
rely on subtitles gain a significantly different impression of the interlocutors' 
personality, attitude and intentions than those of native audiences. The 
results also demonstrate that the nature of the power relations between 
interlocutors changes from the original to the subtitled version. 



Linguistic Field(s): Discourse Analysis

Subject Language(s): Chinese, Mandarin (cmn)
                     English (eng)


Written In: English  (eng)
	
See this book announcement on our website: 
http://linguistlist.org/pubs/books/get-book.cfm?BookID=60075




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