24.5123, Books: Spatiotemporality and cognitive-semiotic perspectives on corporate discourse for the web: Gatti

linguist at linguistlist.org linguist at linguistlist.org
Thu Dec 12 20:05:25 UTC 2013


LINGUIST List: Vol-24-5123. Thu Dec 12 2013. ISSN: 1069 - 4875.

Subject: 24.5123, Books: Spatiotemporality and cognitive-semiotic perspectives on corporate discourse for the web: Gatti

Moderator: Damir Cavar, Eastern Michigan U <damir at linguistlist.org>

Reviews: 
Monica Macaulay, U of Wisconsin Madison
Rajiv Rao, U of Wisconsin Madison
Joseph Salmons, U of Wisconsin Madison
Mateja Schuck, U of Wisconsin Madison
Anja Wanner, U of Wisconsin Madison
       <reviews at linguistlist.org>

Homepage: http://linguistlist.org

Do you want to donate to LINGUIST without spending an extra penny? Bookmark
the Amazon link for your country below; then use it whenever you buy from
Amazon!

USA: http://www.amazon.com/?_encoding=UTF8&tag=linguistlist-20
Britain: http://www.amazon.co.uk/?_encoding=UTF8&tag=linguistlist-21
Germany: http://www.amazon.de/?_encoding=UTF8&tag=linguistlistd-21
Japan: http://www.amazon.co.jp/?_encoding=UTF8&tag=linguistlist-22
Canada: http://www.amazon.ca/?_encoding=UTF8&tag=linguistlistc-20
France: http://www.amazon.fr/?_encoding=UTF8&tag=linguistlistf-21

For more information on the LINGUIST Amazon store please visit our
FAQ at http://linguistlist.org/amazon-faq.cfm.

Editor for this issue: Sara  Couture <sara at linguistlist.org>
================================================================  


Date: Thu, 12 Dec 2013 15:04:58
From: Laura Bally [publicity at peterlang.com]
Subject: Spatiotemporality and cognitive-semiotic perspectives on corporate discourse for the web: Gatti

E-mail this message to a friend:
http://linguistlist.org/issues/emailmessage/verification.cfm?iss=24-5123.html&submissionid=24240730&topicid=2&msgnumber=1
 


Title: Spatiotemporality and cognitive-semiotic perspectives on
corporate discourse for the web 
Series Title: Linguistik International  

Publication Year: 2013 
Publisher: Peter Lang AG
	   http://www.peterlang.com
	

Book URL: http://www.peterlang.com/?262881 


Author: Maria Cristina Gatti

Hardback: ISBN:  9783631628812 Pages: 202 Price: U.S. $ 61.95
Hardback: ISBN:  9783631628812 Pages: 202 Price: U.K. £ 38.00
Hardback: ISBN:  9783631628812 Pages: 202 Price: Europe EURO 47.60


Abstract:

The book proposes a multi-perspective analytical model for the understanding of corporate identity meanings embedded in historical discourse for the web. The suggested theoretical framework conflates methodological perspectives derived from Discourse Analysis, Multimodality and Cognitive Linguistics. The contribution of Cognitive Linguistics to the proposed analysis is based on two main assumptions. First, the lack of principled distinction between semantics and pragmatics, whereby meaning is a function of the activation of conceptual knowledge structures in context. Second – and this is crucial for hypertext analysis – language, as the outcome of general properties of cognition, is closely related to visual perception. The originality of this approach to web discourse analysis resides in the deployment of tools considering the cross-modal integration of different resource systems. It also offers interpretive keys for the understanding of mechanisms underlying the formatting of the message as a multimodal construct. The empirical analyses presented in the book illustrate the effectiveness of the proposed methodological approach. 

Contents: Spatiotemporality – Cognitive linguistics – Discourse analysis – Multi-perspective analytical model – Corporate identity meanings – Timelines – Multimodal space-time artefacts for the web – Blending theory – Spatiotemporal tools for information visualization – Web corporate histories – Multidisciplinary approaches to organizational discourse. 



Linguistic Field(s): Cognitive Science
                     Discourse Analysis
                     Linguistic Theories
                     Semantics


Written In: English  (eng)

See this book announcement on our website: 
http://linguistlist.org/pubs/books/get-book.cfm?BookID=68858




PUBLISHING PARTNER

    Cambridge University Press
        http://us.cambridge.org

MAJOR SUPPORTING PUBLISHERS

    Akademie Verlag GmbH
        http://www.oldenbourg-verlag.de/akademie-verlag

    Bloomsbury Linguistics (formerly Continuum Linguistics)
        http://www.bloomsbury.com

    Brill
        http://www.brill.nl

    Cambridge Scholars Publishing
        http://www.c-s-p.org

    Cascadilla Press
        http://www.cascadilla.com/

    Classiques Garnier
        http://www.classiques-garnier.com/

    De Gruyter Mouton
        http://www.degruyter.com/

    Edinburgh University Press
        http://www.euppublishing.com

    Elsevier Ltd
        http://www.elsevier.com/

    Equinox Publishing Ltd
        http://www.equinoxpub.com/

    European Language Resources Association (ELRA)
        http://www.elra.info/

    Georgetown University Press
        http://www.press.georgetown.edu/

    John Benjamins
        http://www.benjamins.com/

    Lincom GmbH
        http://www.lincom-shop.eu/

    MIT Press
        http://mitpress.mit.edu/

    Multilingual Matters
        http://www.multilingual-matters.com/

    Narr Francke Attempto Verlag GmbH + Co. KG
        http://www.narr.de/

    Oxford University Press
        oup.com/us

    Palgrave Macmillan
        http://www.palgrave.com/

    Peter Lang AG
        http://www.peterlang.com/

    Rodopi
        http://www.rodopi.nl/

    Routledge (Taylor and Francis)
        http://www.routledge.com/

    Springer
        http://www.springer.com/

    University of Toronto Press
        http://www.utpjournals.com/

    Wiley-Blackwell
        http://www.wiley.com/

OTHER SUPPORTING PUBLISHERS

    Association of Editors of the Journal of Portuguese Linguistics
        http://www.fl.ul.pt/revistas/JPL/JPLweb.htm

    International Pragmatics Assoc.
        http://ipra.ua.ac.be/

    Linguistic Association of Finland
        http://www.ling.helsinki.fi/sky/

    Morgan & Claypool Publishers
        http://www.morganclaypool.com/

    Netherlands Graduate School of Linguistics / Landelijke (LOT)
        http://www.lotpublications.nl/

    Seoul National University
        http://j-cs.org/index/index.php

    SIL International Publications
        http://www.sil.org/resources/publications

    Universitat Jaume I
        http://www.uji.es/CA/publ/

    University of Nebraska Press
        http://www.nebraskapress.unl.edu/

    Utrecht institute of Linguistics
        http://www-uilots.let.uu.nl/



----------------------------------------------------------
LINGUIST List: Vol-24-5123	
----------------------------------------------------------



More information about the Linguist mailing list