28.1932, Books: Multimodality: Bateman, Wildfeuer, Hiippala

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LINGUIST List: Vol-28-1932. Mon Apr 24 2017. ISSN: 1069 - 4875.

Subject: 28.1932, Books: Multimodality: Bateman, Wildfeuer, Hiippala

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Date: Mon, 24 Apr 2017 15:28:55
From: Pablo Dominguez Andersen [pablo.dominguez at degruyter.com]
Subject: Multimodality: Bateman, Wildfeuer, Hiippala

 


Title: Multimodality 
Subtitle: Foundations, Research and Analysis – A Problem-Oriented Introduction 
Series Title: Mouton Textbook  

Publication Year: 2017 
Publisher: De Gruyter Mouton
	   http://www.degruyter.com/mouton
	

Book URL: https://www.degruyter.com/view/product/473272?format=B 


Author: John Bateman
Author: Janina Wildfeuer
Author: Tuomo Hiippala

Paperback: ISBN:  9783110479423 Pages: 416 Price: U.S. $ 34.99


Abstract:

This textbook provides the first foundational introduction to the practice of
analysing multimodality, covering the full breadth of media and situations in
which multimodality needs to be a concern. Readers learn via use cases how to
approach any multimodal situation and to derive their own specifically
tailored sets of methods for conducting and evaluating analyses. Extensive
references and critical discussion of existing approaches from many
disciplines and in each of the multimodal domains addressed are provided. The
authors adopt a problem-oriented perspective throughout, showing how an
appropriate foundation for understanding multimodality as a phenomenon can be
used to derive strong methodological guidance for analysis as well as
supporting the adoption and combination of appropriate theoretical tools.
Theoretical positions found in the literature are consequently always related
back to the purposes of analysis rather than being promoted as valuable in
their own right. By these means the book establishes the necessary theoretical
foundations to engage productively with today’s increasingly complex
combinations of multimodal artefacts and performances of all kinds.
 



Linguistic Field(s): Discourse Analysis
                     Linguistic Theories


Written In: English  (eng)

See this book announcement on our website: 
http://linguistlist.org/pubs/books/get-book.cfm?BookID=115013

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