32.820, Books: The Multimodal Rhetoric of Humour in Saudi Media Cartoons: Alsadi, Howard
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LINGUIST List: Vol-32-820. Thu Mar 04 2021. ISSN: 1069 - 4875.
Subject: 32.820, Books: The Multimodal Rhetoric of Humour in Saudi Media Cartoons: Alsadi, Howard
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Date: Thu, 04 Mar 2021 20:54:32
From: Asja Kusnezowa [Asja.Kusnezowa at degruyter.com]
Subject: The Multimodal Rhetoric of Humour in Saudi Media Cartoons: Alsadi, Howard
Title: The Multimodal Rhetoric of Humour in Saudi Media Cartoons
Series Title: Humor Research [HR]
Publication Year: 2021
Publisher: De Gruyter Mouton
http://www.degruyter.com/mouton
Book URL: https://www.degruyter.com/document/isbn/9781501509841/html
Author: Wejdan Alsadi
Author: Martin Howard
Hardback: ISBN: 9781501516726 Pages: Price: ----
Abstract:
Cartoons, as a form of humour and entertainment, are a social product which
are revealing of different social and political practices that prevail in a
society, humourised and satirised by the cartoonist. This book advances
research on cartoons and humour in the Saudi context. It contributes to the
growing multimodal research on non-interactional humour in the media that
benefits from traditional theories of verbal humour. The study analyses the
interaction between visual and verbal modes, highlighting the multimodal
manifestations of the rhetorical devices frequently employed to create humour
in English-language cartoons collected from the Saudi media. The multimodal
analysis shows that the frequent rhetorical devices such as allusions, parody,
metaphor, metonymy, juxtaposition, and exaggeration take a form which is woven
between the visual and verbal modes, and which makes the production of
humorous and satirical effect more unique and interesting. The analysis of the
cartoons across various thematic categories further offers a window into
contemporary Saudi society.
Linguistic Field(s): Discourse Analysis
Sociolinguistics
Subject Language(s): English (eng)
Written In: English (eng)
See this book announcement on our website:
http://linguistlist.org/pubs/books/get-book.cfm?BookID=151656
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