32.3469, Calls: Applied Linguistics, Discourse Analysis, Pragmatics, Sociolinguistics / International Journal of Communication (Jrnl)

[The LINGUIST List]

LINGUIST List: Vol-32-3469. Wed Nov 03 2021. ISSN: 1069 - 4875.

Subject: 32.3469, Calls:  Applied Linguistics, Discourse Analysis, Pragmatics, Sociolinguistics / International Journal of Communication (Jrnl)

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Date: Wed, 03 Nov 2021 22:01:29
From: Nicolas Ruytenbeek [Nicolas.Ruytenbeek at UGent.be]
Subject: x Applied Linguistics, Discourse Analysis, Pragmatics, Sociolinguistics / International Journal of Communication (Jrnl)

 
Full Title: International Journal of Communication 


Linguistic Field(s): Applied Linguistics; Discourse Analysis; Pragmatics; Sociolinguistics 

Subject Language(s): E (eee)

Language Family(ies): Abaga 

Call Deadline: 02-Jan-2022 

The aim of this Special Issue of the International Journal of Business
Communication (IJBC) is to further expand our knowledge on the
discourse-pragmatic strategies used by (dis)satisfied customers online, and on
how these different strategies influence other prospective customers’
perceptions, ultimately impacting their purchase decisions.

This Special Issue positions itself at the intersection of linguistics,
communication and marketing studies. Its aim is to further expand our
knowledge on the discourse-pragmatic strategies used by (dis)satisfied
customers and organizations online, and on how these different strategies
influence other prospective customers’ perceptions, ultimately impacting their
purchase decisions. We are interested in articles focusing on the discourse of
consumer feedback, webcare, or both, on different social media platforms
(e.g., Twitter, Facebook, TripAdvisor), informed by different research
traditions (e.g., conversation analysis, pragmatics, forensic linguistics,
service research, PR studies), and adopting different theoretical perspectives
(e.g., politeness, emotional contagion, credibility, customer satisfaction,
organizational reputation, conversational human voice, corporate legitimacy). 

Overall, we target articles which connect a focus on the linguistic and
discursive aspects of customer feedback and webcare with insights from
service, hospitality and PR research. In this context, we welcome
contributions along the lines of the following research avenues (the list is
not exhaustive):
- studies which further increase our contextualized knowledge of customer
(dis)satisfaction and webcare discourse by analyzing these types of discourse
and their effects depending on, for instance, linguaculture, channel, genre,
mode, industry, and failure attributions;
- studies which focus on the use, functionality and effectiveness of
paralinguistic features (e.g., exclamation marks, emoji) in consumer feedback
and webcare discourse
- research which combines linguistic analysis and experiments based on such an
analysis, as well as research adopting an interactional perspective (taking
into account both customer and organizational discourse and how they influence
each other)
- studies which further explore the strongly felt tension between the ideal of
transparency through a dialogic approach on social media (customers and
organizations interacting with each other) on the one hand and the reality of
practicing discursive finalization as a social media gatekeeping
organizational policy on the other, and find out more about the repercussions
of different types of discursive finalization in terms of customer
satisfaction and organizational reputation
- studies which aim at gaining more insight into the perspective of
organizations, webcare agents, and one-person businesses regarding how to deal
with and respond to customer dissatisfaction
- studies which address the topic of the credibility and trustfulness of
consumer reviews from the perspective of forensic linguistics

All manuscripts will be reviewed following IJBC´s normal double-blind review
process. The selection criteria will be: 
- fit with the aims of the Special Issue
- scientific excellence (based on a scoring grid)

For your submission, please send an initial proposal consisting in a short
version of your article (approximately 3-5 pages). This proposal should
include your research questions, description of data, approach, and (expected)
results. Your proposal should be submitted through e-mail to
Nicolas.Ruytenbeek at ugent.be (and Sofie.Decock at ugent.be in cc) no later than
February 1, 2022. Contributors will be informed of decisions by March 15,
2022. All accepted proposals must be completed and submitted as full papers by
June 15, 2022.




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