34.1051, Calls: Medienkulturen / Kulturmedien

Wed Mar 29 04:05:02 UTC 2023

LINGUIST List: Vol-34-1051. Wed Mar 29 2023. ISSN: 1069 - 4875.

Subject: 34.1051, Calls: Medienkulturen / Kulturmedien

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Date: 
From: Sascha Michel [s.michel at isk.rwth-aachen.de]
Subject: Medienkulturen / Kulturmedien

Full Title: Medienkulturen / Kulturmedien

Date: 27-Sep-2023 - 30-Sep-2023
Location: Universität des Saarlandes, Saarbrücken, Germany
Contact Person: Sascha Michel
Meeting Email: s.michel at isk.rwth-aachen.de

Linguistic Field(s): Applied Linguistics

Call Deadline: 20-May-2023

Meeting Description:

Die Sektion versteht sich als offenes Diskussionsforum und innovatives
transdisziplinäres Netzwerk für alle Forscher_innen, die sich
theoretisch, methodologisch und empirisch-analytisch mit dem
wechselseitigen Verhältnis von Medien und Kultur(en) beschäftigen. Sie
hat zum Ziel, einen ebenso transdisziplinären wie zugleich genuin
kulturwissenschaftlichen Zugriff auf Medien verschiedenster Art
gemeinsam zu entwickeln, um deren gesellschaftliche Bedeutung und ihre
strukturellen Rahmenbedingungen präzise zu erfassen – in Form von
Grundlagenforschung, aber auch in angewandter Perspektive.

Die Sektion sieht dabei ihr theoretisches Fundament im Zusammenspiel
von Kulturtheorie, Medientheorie und Diskurstheorie. Der Sektionstitel
»Medienkulturen | Kulturmedien« soll das wechselseitige
Bedingungsverhältnis von Medien(wandel) und Kultur(wandel) ausdrücken,
das im Mittelpunkt der Sektionsarbeit steht. Solche Prozesse sowohl
kulturtheoretisch zu reflektieren, historisch herzuleiten als auch
systematisch und datengeleitet zu rekonstruieren, ist eine zentrale
Aufgabe der Sektion – in einem Spannungsfeld zwischen
handlungstheoretisch fundierter Analyse des Medienhandelns einzelner
Akteure bzw. Gruppen und einer diskursanalytisch geprägten Betrachtung
systemischer Prozesse, in der die ›Eigenlogiken‹ der jeweiligen
Medien, Diskurse und Dispositive stärkeres Gewicht erhalten.

Die Sektionsarbeit umfasst zum einen die Beteiligung an den
Jahrestagungen der KWG durch Workshops oder die Präsentation von
Fachvorträgen, zum anderen aber auch eine rege Tätigkeit zwischen den
Tagungen durch eigene Symposien und Publikationsprojekte. Zudem soll
die Sektion die Vorbereitung gemeinsamer transdisziplinärer
Forschungsprojekte anstoßen.

"I tell, therefore I am!" Narration(s) of Identity in Mediatised
Everyday Culture.

Storytelling can be seen as a media-cultural practice for (the
creation of) mediatised identities. “Digital storytelling” conveys
authenticity and suggests closeness and proves to be indispensable for
a "virtual bonding" of different user groups. However, storytelling in
mediatised contexts differs fundamentally from the classical concept
of narrative (cf. Labov/Waletzky 1967) since everyday
narratives/stories are often fragmentary and interactive or
cooperative. The consequence is that the narrative process is usually
delayed, i.e. asynchronous in time. Georgakopoulou (2006, 2007, 2016)
refers to such digital everyday narratives as "small stories", which
serve the constant maintenance and expansion of identities shaped by
media culture, for example in online social networks.

Longer-term serial storytelling, such as takes place in TV formats,
has also found its way into the social media world through Youtuber or
TikTok/Instagram activists. These posts, stories and clips receive
serial coherence via narrative identity stagings of 'personal
publishing' by influencers, but also by so-called 'sense influencers'.
Everyday narratives/stories become genre-oriented formats in the
fields of beauty, games, sports, travel, fitness, nutrition,
do-it-yourself, law, politics, science and education. These genres are
often framed or perspectivised with messages of sustainability and
diversity, entertainment or mobilisation and agitation. Own experience
is thus used narratively not only as a resource for entertainment, but
also in argumentations (cf. Schwarze 2019). Through the (strategic and
continuous) narration of 'own' experiences, authenticity-suggesting
performances of identity emerge. The recipients can participate in the
supposedly personal impressions, emotions and attitudes of the social
media activists. Their supposed openness makes them appear credible,
as they even seem to be willing to endure fierce contradiction and
even a shitstorm. Political as well as (supposedly) apolitical
narratives thus also allow certain argumentation topoi to be realised
in discursive contexts (cf. Girnth/Burggraf 2019). In this context,
the perspective on the less explicit messages of narratives, which are
conveyed through the presentation of preferred everyday practices, is
also interesting. Here persuasions come into play that are based on
new forms of stardom and parasocial relationships between social media
activists and recipients. Thus, new pop(ulary)cultural analytical
perspectives and descriptive models are necessary.

Recently, the described aspects of digital narrativization have also
been supplemented by AI applications such as chatbots or
algorithmically generated (moving) images. Thus, there is a new
practice of digital identity construction that is no longer based on
direct human authorship but on algorithmically generated personality
profiling and thus challenges media-mediated interaction to be
reconceptualised. AI-supported narrative practices in the context of
natural language processing, avatar creation and social media
communication have not yet been researched much, if at all.
Starting from this micro and meso perspective, the next step is to
focus on the macro level, which captures narrative processes that are
characteristic of mediatised "small life worlds" (cf. Shibutany 1955)
or "mediatised worlds" (cf. Hepp 2013).

Call for Papers:

We invite cultural studies approaches that place mediatised
narrative/storytelling as a transdisciplinary phenomenon at the centre
of interest.

Submission of proposals:
We look forward to receiving proposals (max. 500 words) from different
disciplines. Presentations (20 + 10 min.) can be given in German or
English. The section will be hybrid.

Proposals for papers can be emailed to the following organisers until
20.05.2023:
apl. Prof. Dr. Stefan Meier             Dr. Sascha Michel
Universität Koblenz                     RWTH Aachen
Institut für Kulturwissenschaft         Institut für Sprach- und
Kommunikationswissenschaft (ISK)
Lehrbereich Medienwissenschaft   Eilfschornsteinstr. 15
Universitätsstraße 1                    52062 Aachen
56070 Koblenz                           s.michel at isk.rwth-aachen.de
st.meier at uni-koblenz.de

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