Verbing

[A. Vine]

Verbing - it's rampant!  Should we blame Al Haig, or is it just marketspeak in
general?

I recently attended an all thumbs, er, hands meeting where the mucky-mucks got
up and told us how our products were going to save the world. (I almost jumped
up and said "Testify, Brother!")  One of the more sales-oriented honchos talked
about "goaling" the managers.  He meant that certain things would be part of
their goals, which are documented and used as a sort of task list.

Maybe it comes from marketing copy, where every word costs and space is limited.

I'll calendar this for later...

Andrea
--
Andrea Vine
Sun Internet Mail Server i18n architect
avine at eng.sun.com
Romanes eunt domus.