New showbiz jargon?

[Bruce Dykes]

Found in David Poland's Hot Button column
http://www.roughcut.com/today/hot.button/index.html:

Add in one major star ($15 million against 10 percent) and one minor one ($5
million) and you are looking at a movie that needs to generate $350 million
worldwide at a minimum to turn a profit before homemedia (copyright
pending).
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Homemedia appears to be a catchall term for videos, no matter the format,
and likely includes pay-per-view and broadcast revenues/airings.

Bruce