French Vanilla (1928), Butter Pecan (1938); Frozen Pizza (1949)

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Sun Sep 23 11:52:30 UTC 2001


FRENCH VANILLA, BUTTER PECAN (continued)

AMERICAN COOKERY, June/July 1928-May 1929
Ice Cream, French Vanilla...41

AMERICAN COOKERY, June/July 1938-May 1939
Ice Cream, Butter Pecan...115

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FROZEN PIZZA

"The first frozen pizza was marketed by the Celentano Brothers in 1957."
--John Mariani, ENCYCLOPEDIA OF AMERICAN FOOD & DRINK, pg. 244.

   From the NEW YORK HERALD TRIBUNE, 18 July 1949, pg. 9, col. 6:

_Frozen Pizza at 39 cents is Quick Meal for One_
--------------------------
_Not For an Epicure, Though;_
   _Adding Seasoning Helps;_
   _Irish Bacon Back Again_
   By Clementine Paddleford
   If you have your mouth set on the real thing, that is, a pizza made by an Italian pizza expert, peeled bubbling hot from a brick oven--this isn't your meat.  But if you aren't too fussy here's a quick-frozen pizza that will be ready to serve any time you care to snatch it from the freezer to hand to the oven for a fifteen-minute sojourn.
   This looks like a real pizza.  Made open face with a yeast dough base, it smells like the real thing with its spicy tomato cheese filling, but there is something missing when it comes to flavor.  We suggest adding more mozzarrello cheese and a big sprinkling of hot pepper.  You may have other ideas.
   Easy to fix as heating the oven.  One is just right for one, price 39 cents in the drozen food stores.  Two stores we know handling these pies made by Roman Raviola, Inc., of Garfield, N. J., are Authentic Foods, 2680 Broadway, and the Verdi Square Shop, 283 Amsterdam Avenue.

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ZUCCHINI STICKS (continued)

   This beats the December 1949 citation.
   From the NEW YORK HERALD TRIBUNE, 19 February 1949, pg. 11, col. 6:

   She folds the veal turnover style, sautes the (Col. 7--ed.) pieces in butter, and quickly now to a dangerously hot platter along with French fried zucchini sticks, French fried mushrooms and a rice croquette.

(Served at Squeri's, 305 East Fiftieth Street--ed.)

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CHILI DOGS (continued)

   From a Hormel ad in THIS WEEK, NYHT, 25 September 1949, pg. 43, col. 2:

"Everybody likes
Hormel Chili..."
DOUBLE YOUR MONEY BACK
   IF _YOU_ DON'T
(...)
SOME LIKE IT ON A HOT DOG...
Spoon a generous amount of
bubbling hot Hormel Chili over a
grilled frankfurter and bun.  Live-
ly sauce replaces usual relish;
meat and beans make the chili
hot dog a real he-man favorite.
(...)
   HORMEL
CHILI CON CARNE



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