California Dip (1954?, 1955), Texas Dip

[Bapopik at AOL.COM]

CALIFORNIA DIP--765 Google hits,  67 Google Groups hits
TEXAS DIP--335 Google hits, 24 Google Groups hits 
   (usually for a bow or "a debutante curtsey"--ed.)
  
   The dates here are kind of hazy.  I'm away from the ProQuest LOS ANGELES 
TIMES right now.
   The first "California Dip" on Newspaperarchive is 1955, not 1954.  The 
first mention of "Lipton" is 11-29-1956.
   "Towse" on Google Groups (below) is an ADS-Ler.
   
  
(GOOGLE GROUPS)
From: Towse (self at towse.com)
Subject: Allz it took was two years (was 20th cent. greatest achievements)  
Newsgroups: misc.writing
Date: 2002-05-01 17:49:33 PST 
    
Towse wrote:> 1952.> > Lipton onion soup mix 
  
1954 - California Dip recipe (sour cream mixed with Lipton onionsoup mix) 
first printed on the back of the Lipton onion soup mixpackages.
  
Here's some interesting stuff. 
  
<http://www.s-t.com/daily/01-96/01-24-96/1bigdip.htm>
"The true super bowl: You can bet it's filled with a dip or two"  By Suzanne 
Hamlin, The New York Times
  
In the article Hamlin quotes Pamela Stetson, director of publicrelations for 
Lipton, as saying that there were no "dips" before some creative Californian 
invented the California Dip in 1954. 
  
The dip, apparently became an immediate hit, and Lipton noticed that sales of 
their soup mix, sour cream and potato chips("crisps" to our friends on the 
other side of the big wet) had noticeably increased.
  
Lipton tracked down the recipe and their foodies reformulated itt o mellow it 
out -- creating a greater sour cream to onion soup mix ratio. They then 
figured out exactly how much sour cream (2c) should be added to a single packet of 
soup mix.
  
Hamlin writes, "Lipton estimates that an average of 220,000 envelopes of the 
onion soup mix are used across the nation everyday, according to Ms. Stetson, 
who added that sales are particularly strong from mid-November through Super 
Bowl Sunday."I sure hope Lipton gave that mysterious California chef some  
pourboire in return for millions of dollars worth of sales.
 
Next up -- Fritos!
  
Sal
    
  
(GOOGLE)
http://www.chron.com/cs/CDA/ssistory.mpl/food/marshall/1834050
Where would we be without California dip made with Lipton Onion Recipe Soup 
mix and sour cream? Until the dip was introduced in 1954, according to 
Richards, sour cream was little known. Potato chips also saw an unprecedented increase 
in sales.  Everybody knows about the Lipton California Dip, including those 
who will never learn to use another recipe," Richards writes. 
  
  
(GOOGLE)
http://forums.egullet.com/index.php?showtopic=29169
Chile Pepper Magazine – October 2003 – The Salsa Issue 
John Mariani, “The History of Dip” 
A look at the history of dip (dip has history?) and its various regional 
differences (e.g., “sweet and sour” came from the Mediterranean area), as well as 
the introduction of chile peppers into dip/sauces.
Recipes: “Tartar Sauce”, “Nuoc Cham”, “Cato’s Roman Oliver Relish”, “
Louisiana Rémoulade”, “Piri-Piri”, “Pico de Gallo”, “Brandied Bleu Cheese Dip”, 
“Kraft Music Hall Clam Dip”, “Lipton Onion Soup California Dip” (this is a 
recipe?) 

    
THE AMERICAN CENTURY COOKBOOK
by Jean Anderson
New York: Clarkson Potter
1997
  
Pg. 24:  California Dip
   THIS MAY not be "the mother of all dips," but it is surely America's most 
beloved.  The Lipton Company, whose dry onion soup mix is the basis of 
California Dip, doesn't claim to have invented it.  That distinction belongs to an 
anonymous California cook, who blended sour cream with the soup mix back in 
1954--two years after it hit the market.  Word of the new dip spread through Los 
Angeles faster than a canyon fire, newspapers printed the recipe, onion soup 
mix sales soared, and Lipton executives, a continent away in New Jersey, were 
ecstgatic.  They tracked down the recipe, perfected it, and beginning in 1958, 
printed it on every box of Lipton Recipe Secrets Onion Soup Mix (it's still 
there).
 
    
 
(WWW.NEWSPAPERARCHIVE.COM) (Texas Dip)
Evening Capital - 7/16/1980     
...heating several minutes. Serves 6-8. TEXAS DIP 2 cans refried beans 1 
large onion.....canned chick-peas, rinsed under cold water DIP fresh lemon juice 2 
teaspoons finely.....serve hot with potato or corn chips as a DIP. CHIU WITH 
LENTILS 2 1-pound packages.....Add more liquid if iesired. Serve as a DIP with 
pieces of pita or Syrian bread. NEW..
Annapolis, Maryland Wednesday, July 16, 1980  698 k     
    

(WWW.NEWSPAPERARCHIVE.COM) (California Dip)
Sheboygan Press - 11/17/1955    
...WIS.) PRESS. THURSDAY. NOVEMBER 17. 1955 CALIFORNIA DIP Sparks Noodle-Tuna 
Casserole.....By GATXOR MADDOX CALIFORNIA DIP: Combine 1 pint Food 
and.....Blend sweetened salt and pepper. Heat "CALIFORNIA DIP" to boiling and whip..
Sheboygan, Wisconsin Thursday, November 17, 1955  463 k     
    
Waukesha Daily Freeman - 11/3/1955  
...goulash becomes a company special with the CALIFORNIA DIP trick Goulash 
Dish Is A.....theme is made with the popular new CALIFORNIA DIP, a delightful 
combination of.....mix just as it comes from the package. Whip CALIFORNIA DIP 
with a rotary beater and add.....something special could be Beef Goulash, 
CALIFORNIA style, an international favorite..
Waukesha, Wisconsin Thursday, November 03, 1955  860 k      
  
Waukesha Daily Freeman - 12/1/1955  
...a sizeable, bowl of this delicacycalled CALIFORNIA DIP stir a package of 
onion soup.....how. it adds to 'your laurels as a hostess. CALIFORNIA DIP 1 
package onionsoup mix 1 pint.....and chips accompany an 'onion flavored DIP Make 
a Gingerbread An Original DIP to.....a delightful development in the "dunk and 
DIP" department that will have the crowd..
Waukesha, Wisconsin Thursday, December 01, 1955  1078 k     
    
Appleton Post Crescent - 11/29/1956     
...27c FOR SALADS WESSON OIL PIW 39c TRY "CALIFORNIA DIP" MADE WITH LIPTON 
ONION SOUP 2..
Appleton, Wisconsin Thursday, November 29, 1956  629 k      
    
Hammond Times - 12/26/1956  
...delicious spread Is based on the popular CALIFORNIA DIP, a Jtasty 
combination of sour.....pound package) creamy cottage ehecse 1 cup CALIFORNIA DIP 't 
cup bleu cheese, crumbled.....or piimpernlckle bread, or toast rounds. 
CALIFORNIA Combine 1 pint cream and 1 package.....a package nf onion soup mix. To this 
name DIP Is added creamy cottage cheese and..
Hammond, Indiana Wednesday, December 26, 1956  831 k    
    
Lethbridge Herald - 12/12/1957  
...And of course be readv to_ serve the famed CALIFORNIA DIP by mixing 1 pt. 
soar cream and..
Lethbridge, Alberta Thursday, December 12, 1957  594 k      
  
Lethbridge Herald - 12/12/1957  
...be readv to_ serve the famed CALIFORNIA DIP by mixing 1 pt. soar cream and 
1 f LIPTON..
Lethbridge, Alberta Thursday, December 12, 1957  594 k      
      
Stevens Point Daily Journal - 5/15/1958     
...Quality AH MMt RING BOLOGNA kc TIY THE NEW CALIFORNIA DIP ALL YOU NEED IS 
HAWTHORN.....MELLODY SOUR CREAM LIPTON'S ONION SOUP 2 33c Mix Ckill Crum 
CORN..
Stevens Point, Wisconsin Thursday, May 15, 1958  470 k      
    
Sheboygan Press - 5/15/1958     
...INSPECTED AND GRADED 'CHOICE' TRT THE NEW CALIFORNIA DIP VERIFINE SOUR 
CREAM VEGETABLES.....and prints. Sires 3-6x and 7 to 14. oLamb LIPTON'S ONION 
SOUP Broccoli Cm. CM, tm Cimtt..
Sheboygan, Wisconsin Thursday, May 15, 1958  556 k