vook (video + book)

Laurence Horn laurence.horn at YALE.EDU
Thu Oct 1 14:43:42 UTC 2009


At 10:11 AM -0400 10/1/09, Laurence Horn wrote:
>At 8:12 AM -0500 10/1/09, Dennis Baron wrote:
>>I saw that, and wondered how to pronounce it?
>>Does it rhyme with book? (I know, cook, look,
>>took, rook). Because for some reason my initial
>>response was to rhyme it with spook or nuke.
>>____________________
>
>I'm sure it's "vook".

Oops.  I meant to write '...as in "book".'  I
agree "vook" pronounced as "vook" is not too
helpful.

>   Then there's the spinoff
>for the senior market featuring larger print and
>easier to use digital controls, the "biddy-o".
>
>LH
>
>
>>Dennis Baron
>>Professor of English and Linguistics
>>Department of English
>>University of Illinois
>>608 S. Wright St.
>>Urbana, IL 61801
>>
>>office: 217-244-0568
>>fax: 217-333-4321
>>
>>http://www.illinois.edu/goto/debaron
>>
>>read the Web of Language:
>>http://www.illinois.edu/goto/weboflanguage
>>
>>
>>
>>
>>
>>
>>
>>
>>On Oct 1, 2009, at 7:46 AM, Benjamin Zimmer wrote:
>>
>>>---------------------- Information from the
>>>mail header -----------------------
>>>Sender:       American Dialect Society <ADS-L at LISTSERV.UGA.EDU>
>>>Poster:       Benjamin Zimmer <bgzimmer at BABEL.LING.UPENN.EDU>
>>>Subject:      vook (video + book)
>>>-------------------------------------------------------------------------------
>>>
>>>>From today's Times:
>>>
>>>---
>>>http://www.nytimes.com/2009/10/01/books/01book.html
>>>On Thursday, for instance, Simon & Schuster, the publisher of Ernest
>>>Hemingway and Stephen King, is working with a multimedia partner to
>>>release four “vooks,” which intersperse videos throughout electronic
>>>text that can be read — and viewed — online or on an iPhone or iPod
>>>Touch.
>>>---
>>>
>>>The term was first used in the Times back in
>>>April, but then it was capitalized:
>>>
>>>---
>>>http://www.nytimes.com/2009/04/05/business/05stream.html
>>>Mr. Inman, a successful Silicon Valley entrepreneur, calls this
>>>digital amalgam a “Vook,” (vook.tv) and the fledgling company he has
>>>created with that name just might represent a possible future for the
>>>beleaguered book industry.
>>>---
>>>
>>>Possibly modeled on "blook" (blog + book), a blend that's been around
>>>since 2002.
>>>
>>>
>>>--Ben Zimmer
>>>
>>>------------------------------------------------------------
>>>The American Dialect Society - http://www.americandialect.org
>>
>>------------------------------------------------------------
>>The American Dialect Society - http://www.americandialect.org
>
>------------------------------------------------------------
>The American Dialect Society - http://www.americandialect.org

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