Content Farms

[Federico Escobar]

A popular NYT article on a new search engine, Bekko, used a term I hadn't
seen before, and that didn't come up in the ADS archives: "content farm".
Here's the quote:

"Blekko's search engine scours three billion Web pages that it considers
worthwhile, but it shows only the top results on any given topic. It calls
its edited lists of Web sites slashtags. The engine also tries to weed out
Web pages created by so-called content farms like Demand Media that
determine popular Web search topics and then hire people at low pay to write
articles on those topics for sites like eHow.com."

And this is the link to the NYT article:
http://www.nytimes.com/2010/11/01/technology/01search.html

There's also the new "slashtag" created by Bekko, which may soon start a
profitable career as noun and verb.

F.

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