new word?

[Spanbock/Svoboda-Spanbock]

Bureaucrasona - presumably, the graphic persona of a bureaucracy?

From yesterday's Forbes: 

"While the site looks very much like the NSA’s and much of the information — as gleaned from news articles — is accurate, it’s a parody site that takes on the bureaucrasona of the fictional “Domestic Surveillance Directorate.” "

http://www.forbes.com/sites/kashmirhill/2013/08/29/the-definitive-nsa-parody-site-is-actually-informative/
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The American Dialect Society - http://www.americandialect.org