Famous Ernest Shackleton advertisement in 1944

ADSGarson O'Toole adsgarsonotoole at GMAIL.COM
Fri Apr 18 20:34:33 UTC 2014

YBQ and Brewer's mention the 1949 version of a famous advertisement
attributed to Ernest Shackleton. GB has a snippet match in 1944, and
the following web article shows an excerpt that reprints a slightly
different version of the perhaps apocryphal ad.


[Begin excerpt]
Sir Ernest Shackleton when he was about to set out on one of his
expeditions, printed a statement in the papers, to this effect: ‘Men
wanted for hazardous journey to the South Pole. Small wages, bitter
cold, long months of complete darkness, constant danger. Safe return
doubtful. Honor and recognition in case of success.’ In speaking of it
afterward he said that so overwhelming was the response to his appeal
that it seemed as though all the men of Great Britain were determined
to accompany him. 3

3. Quit You like Men by Carl Hopkins Elmore (New York: Charles
Scribner’s Sons, 1944) p. 53.
[End excerpt]


The American Dialect Society - http://www.americandialect.org

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