[Ads-l] "poppin' hot"

[Jonathan Lighter]

Despite having jumped the shark years ago, "smokin' hot" is still the
advertising and fashion cliche' of choice.

Today, however, an email from Frontier Airlines offers "Poppin' Hot Fares!"

JL

-- 
"If the truth is half as bad as I think it is, you can't handle the truth."

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The American Dialect Society - http://www.americandialect.org