[Ads-l] greatest thing since sliced bread (1951)

Ben Zimmer bgzimmer at GMAIL.COM
Wed May 3 19:33:04 UTC 2017


D'oh. Should've checked.

On Wed, May 3, 2017 at 3:30 PM, ADSGarson O'Toole <adsgarsonotoole at gmail.com
> wrote:

> Barry Popik located the valuable 1951 citation and shared it here:
>
> Entry from September 12, 2016
> “The greatest thing since sliced bread”
> http://www.barrypopik.com/index.php/new_york_city/entry/
> the_greatest_thing_since_sliced_bread
>
>
> On Wed, May 3, 2017 at 3:25 PM, Ben Zimmer <bgzimmer at gmail.com> wrote:
> > OED's entry for "bread" hasn't been updated for a while. The earliest
> > example given for "the best (or greatest, etc.) thing since sliced
> > bread" is from 1969. Here it is from 1951:
> >
> > News-Journal (Mansfield, Ohio), Mar. 10, 1951, p. 3, col. 7
> > Dorothy Kilgallen, "The Voice of Broadway" (syndicated column)
> > "He is the greatest thing since sliced bread," she says of Mr. Granger.
> > [Kilgallen quoting her sister about Farley Granger in "King Solomon's
> Mines"]
> >
> > (There are more literal examples from the '30s and '40s for phrases
> > like "the newest thing since sliced bread" appearing in advertisements
> > for baked goods.)
> >
> >
>

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