[Ads-l] "in spend"

[Dennis During]

"Cost" raises the question whether a given expenditure is an investment or
a cost in an accounting sense.

"Spend" is conveniently short for "spending" or "expenditure", which are
neutral with respect to the potential issue of investment vs. cost.

On Wed, Jan 2, 2019 at 11:51 AM Dan Goncharoff <thegonch at gmail.com> wrote:

> Is it an attempt to avoid the word "cost"?
> DanG
>
> On Wed, Jan 2, 2019 at 10:01 AM Shapiro, Fred <fred.shapiro at yale.edu>
> wrote:
> >
> > I have nothing against neologisms, in fact I like them, but I hate
> business-y buzzwords like this use of "spend," which is common in the
> bureaucratic circles I travel in.
> >
> >
> > Fred Shapiro
> >
> >
> >
> > ________________________________
> > From: American Dialect Society <ADS-L at LISTSERV.UGA.EDU> on behalf of
> Stephen Goranson <goranson at DUKE.EDU>
> > Sent: Wednesday, January 2, 2019 9:03 AM
> > To: ADS-L at LISTSERV.UGA.EDU
> > Subject: "in spend"
> >
> > "....representing more than $400 million in spend on brand, comparison,
> and metasearch sites...."
> > (from a fairly recent start-up)
> >
> > "Chapter 5 provides detailed information on transaction data and source
> systems that are used in spend analysis." GB 2008
> >
> > "Almost all the reduction in Wales can be attributed to the reduction in
> spend by ITV." GB 2008
> >
> > "A reduction in spend on consulting of £870 million from £1.2 billion to
> £04 billionn, or 71%." GB 2011
> >
> > Stephen
> >
> > PS Yes, good interview, Fred.
> >
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>
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>


-- 
Dennis C. During

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The American Dialect Society - http://www.americandialect.org