[Ads-l] "in spend"

Mark Mandel mark.a.mandel at GMAIL.COM
Thu Jan 3 17:07:15 UTC 2019

This is part of a developing pattern of using base-form verbs as the
semantically corresponding nouns. Cf. "ask" for "question", and more that I
can't recall offhand.

Mark Mandel

On Wed, Jan 2, 2019, 9:03 AM Stephen Goranson <goranson at duke.edu wrote:

> "....representing more than $400 million in spend on brand, comparison,
> and metasearch sites...."
> (from a fairly recent start-up)
> "Chapter 5 provides detailed information on transaction data and source
> systems that are used in spend analysis." GB 2008
> "Almost all the reduction in Wales can be attributed to the reduction in
> spend by ITV." GB 2008
> "A reduction in spend on consulting of £870 million from £1.2 billion to
> £04 billionn, or 71%." GB 2011
> Stephen

The American Dialect Society - http://www.americandialect.org

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