CDA Reading Group meeting, 10/27, Wed, 1PM (fwd)
Noriko Akimoto Sugimori
sugimori at BU.EDU
Thu Oct 21 04:06:29 UTC 2004
Dear all:
Until October 27, we will be discussing:
Monika Heller (2003)."Globalization, the new economy, and the
commodification of language and identity" Journal of Sociolinguistics,
7/4, 2003: 473-492
THE ABSTRACT: The globalized new economy is bound up with transformations
of language and identity in many different ways (cf., e.g. Bauman 1997;
Castells 2000; Giddens 1990). These include emerging tensions between
State-based and corporate identities and language practices, between
local, national and supra-national identities and language practices, and
between hybridity and uniformity. Ethnolinguistic minorities provide a
praticularly revealing window into these processes. In this paper, I
explore ways in which the globalized new economy has resulted in the
commodification of language and identity, sometimes separately, sometimes
together. The paper is based on recent ethnographic, sociolinguistics
research in francophone area of Canada.
I will post some discussion questions on this article later.
Best wishes,
Noriko Sugimori
The CDA Reading Group
http://people.bu.edu/polyglot/cda.html
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