Plain Language Symposium

[Harold Schiffman]

August 21, 2007 06:05 AM Eastern Daylight Time

Addison to Present at the Center for Plain Language Symposium with SEC Chairman


NEW YORK--(BUSINESS WIRE)--Senior communications consultants from
Addison will present examples of how plain English, information design
and technology are helping financial services and healthcare firms
improve their customers' experience, as well as their own business
performance, at the annual symposium of the Center for Plain Language
on October 12th in Washington, DC.

Christopher Cox, SEC Chairman, will be the keynote speaker. Chairman
Cox will address the pressing need for plain English in investor
information. The topic for this year's symposium is "Public Policy and
Good Business." The symposium will offer very rich information on
plain language and public policy. Joining Chairman Cox and Addison
will be experts from Merrill Lynch and Pfizer discussing the effects
that Plain Language and a customer-centered communications strategy
have had on important business issues.

Addison is a New York-based design consultancy used by top Wall Street
firms, insurance companies and public corporations to improve
regulatory communications such as statements, financial reports,
explanation of health benefits, health records and insurance policies,
in addition to a 40-year history of creating brand communications,
investor and stakeholder communications, and marketing communications.
For more information on either the symposium or Addison, please email
cpl at addison.com or contact Melissa Gartland at Addison, 212-229-5061.
You can register on-line at www.centerforplainlanguage.org. Space is
very limited and on a first-come, first-served basis.

http://home.businesswire.com/portal/site/google/index.jsp?ndmViewId=news_view&newsId=20070821005099&newsLang=en


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