[lg policy] book notice: Scientific Discourse and the Rhetoric of Globalization: The Impact of Culture and Language

[Harold Schiffman]

Scientific Discourse and the Rhetoric of Globalization: The Impact of
Culture and Language

Published: 2012
Publisher: Continuum International Publishing Group Ltd
                http://www.continuumbooks.com

Book URL: http://www.continuumbooks.com/books/detail.aspx?BookId=165922&SubjectId=989&Subject2Id=936

Author: Professor Carmen Pérez-Llantada

Abstract:

The rhetorical practices involved with the dissemination of scientific
discourse are shifting. Addressing these changes, this book places the
discourse of science in an increasingly multilingual and multicultural
academic area. It contests monolingual assumptions informing scientific
discourse, calling attention to emerging glocal discourses that make hybrids
of the standard globalized and local academic English norms.

English clearly has a hegemonic role as the lingua franca of global academia;
this book conducts an intercultural rhetorical and textographic analysis to
compare how Anglophone and non-Anglophone academics utilise the
standardized rhetorical conventions for scientific writing. It takes an
academic literacies approach, providing a rhetorically and pedagogically
informed discussion. It enquires into the process of linguistic and rhetorical
acculturation of both monolingual and multilingual scholars, and in doing so
redefines the contemporary rhetoric of science.

"Llantada's volume introduces the reader to a fuller understanding of the
interrelatedness between science, language(s), culture(s) and the processes
of globalization. It does so by combining both text-linguistic and ethnographic
analyses. Taking the Spanish scholarly community as an instance, she
explores the situational context of scientific discourse production and yields
evidence of discursive similarities but also hybridization processes in
academic norms across different cultural contexts." -- Maurizio Gotti,
Professor of Linguistics and Director of the Language Centre, University of
Bergamo, Italy

Contents: 1. The Role of Science Rhetoric in the Global Village \ 2. Scientific
English in the Postmodern Age \ 3. Problematizing the Rhetoric of
Contemporary Science \ 4. An Intercultural Rhetoric Approach to Science
Dissemination \ 5. Disciplinary Practices and Procedures within Research
Sites \ 6. Triangulating Texts, Processes and Practices in Scientific
Discourses \ 7. English as a Lingua Franca and a More Complex
Sociolinguistic Landscape \ 8. Redefining the Rhetoric of Science \
Bibliography \ Index

Linguistic Field(s): Applied Linguistics
                            Discourse Analysis
                            Sociolinguistics

Written In: English (eng)

See this book announcement on our website:
http://linguistlist.org/pubs/books/get-book.cfm?BookID=59972

http://linguistlist.org/issues/23/23-1875.html

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