[lg policy] bibitem: Language policy in the making: an analysis of bilingualgaming activities

[Harold Schiffman]

ORIGINAL PAPER
Language policy in the making: an analysis of bilingualgaming activities
Sirpa Leppa ¨nen,  Arja Piirainen-Marsh

Received: 24 April 2008/Accepted: 12 February 2009/Published online: 23
April 2009

Springer Science+Business Media B.V. 2009

Abstract

Building on an understanding of language policy as continually evolv-ing,
emergent and influenced by norms of specific communities and cultures, this
paper investigates the practices through which young people negotiate
informal language policies when interacting with new media in the context
of electronic gaming. We examine how young new media users participating in
gaming activities construct norms of bilingual language use. Gaming is a
new media setting where there sources of more than one language are
deployed to create local meanings and negotiate situated identities. Gamers
and fans as social agents appropriate contextually available linguistic
resources and thus actively and sensitively negotiate the norms and
policies relevant to them. We argue that future discussion of the impact of
new media on language use should be informed by detailed analysis of the
micro-management and policing of norms, practices and repertoires in
specific contexts of media use.

Keywords
Emergent language policies



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