[lg policy] US: Coca-Cola Super Bowl Ad Reflects the Reality of a Multilingual America

[Francis Hult]

Huffington Post



Coca-Cola Super Bowl Ad Reflects the Reality of a Multilingual America



One of the most controversial Super Bowl ads this year did not rely on the usual tactics, such as humor, shock, a catchy tune, or clever turns of phrase. Instead, the much-talked-about advertisement from Coca-Cola simply presented the song, "America, the Beautiful" in seven different languages. Outrage swiftly ensued, as evidenced by a newly created hashtag on Twitter: #speakamerican. Some even began calling for a boycott of Coca-Cola products.



Full story:
http://www.huffingtonpost.com/nataly-kelly/cocacola-superbowl-ad_b_4714935.html
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