[lg policy] Marriyum unveils National Culture Policy

[Harold Schiffman]

 Marriyum unveils National Culture Policy

ISLAMABAD: Information Minister Marriyum Aurangzeb Wednesday unveiled
Pakistan’s first-ever National Culture Policy, hoping it will help promote
national identity and project the real face of Pakistan abroad.

Speaking at a media conference here, she highlighted features of the
cultural policy, approved by the Federal Cabinet. The minister said the
national culture policy would harmonise the society by integrating people
from all parts of the country.

The minister was confident that the implementation of the policy would help
reduce intolerance in the society besides checking the impact of Indian
culture on Pakistan society. She explained the policy contained several
initiatives to promote film, music, theater, folklore, heritage, and
regional languages. The minister said Artist Assistant Fund has been
established for the welfare of artists. She said the first culture policy
envisages preservation of national heritage, integrating minorities’
culture, promotion of art and craft, and revival of regional languages to
highlight the positive image of Pakistan.

She contended the Film Finance Fund had been established to extend
financial assistance to young film producers. She said the establishment of
Film Academy and revival of Film Directorate and Film Lab were also
included in the new cultural policy. Marriyum said import duty on film
machinery has been reduced and while film censor fee has been abolished,
whereas digital film archive will be introduced to rate Pakistani films on
the box office.

The minister noted the culture policy had been prepared after holding
consultations with all the provinces and experts from across Pakistan to
integrate culture and civilisation of every nook and corner of the country.

She said the policy would make people feel proud of their culture,
language, and traditions. On this occasion, the minister urged media to
play its due role in highlighting positive performance of the government.


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 Harold F. Schiffman

Professor Emeritus of
 Dravidian Linguistics and Culture
Dept. of South Asia Studies
University of Pennsylvania
Philadelphia, PA 19104-6305

Phone:  (215) 898-7475
Fax:  (215) 573-2138

Email:  haroldfs at gmail.com
http://ccat.sas.upenn.edu/~haroldfs/

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