12.2440, Media: Magazine Articles

[LINGUIST List]

LINGUIST List:  Vol-12-2440. Tue Oct 2 2001. ISSN: 1068-4875.

Subject: 12.2440, Media: Magazine Articles

Moderators: Anthony Aristar, Wayne State U.<aristar at linguistlist.org>
            Helen Dry, Eastern Michigan U. <hdry at linguistlist.org>
            Andrew Carnie, U. of Arizona <carnie at linguistlist.org>

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	Karen Milligan, WSU 		Naomi Ogasawara, EMU
	Jody Huellmantel, WSU		James Yuells, WSU
	Michael Appleby, EMU		Marie Klopfenstein, WSU
	Ljuba Veselinova, Stockholm U.	Heather Taylor-Loring, EMU
	Dina Kapetangianni, EMU		Richard Harvey, EMU
	Karolina Owczarzak, EMU		Renee Galvis, WSU

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Editor for this issue: Karen Milligan <karen at linguistlist.org>

=================================Directory=================================

1)
Date:  Tue, 02 Oct 2001 10:13:05 +0200
From:  Veronika Koller <Veronika.Koller at isis.wu-wien.ac.at>
Subject:  Business Week, The Economist, Profil, Fortune

-------------------------------- Message 1 -------------------------------

Date:  Tue, 02 Oct 2001 10:13:05 +0200
From:  Veronika Koller <Veronika.Koller at isis.wu-wien.ac.at>
Subject:  Business Week, The Economist, Profil, Fortune

Dear Linguistlist administrators, I was pleased to earn about the new
topic "media coverage of linguistic issues". I can think of four
relevant articles off the top of my head, neither of them brandnew but
nevertheless of interest:

Baker, Stephen & Resch, Inka (2001): "The Great English Divide". Business
Week, August 13: n.pag. (cover story European edition). On the growing
importance of English as a quasi lingua franca for doing business in Europe.

Connor, Steve (2000): "Speaking in Fewer Tongues". The Economist special
edition December ("The World in 2001"): 142-143. On language death.

Meinhart, Edith (2001): "Can You English?". Profil, September 10: 101-106
(cover story). The Austrian "mirror" of the Baker & Resch article,
published in German with the usual delay.

Schrage, Michael (2001): "Beyond Babel: Why the Babble Below Will Matter
Less". Fortune, March 19: n.pag. On the decreasing importance of verbal
communication in the face of technology-driven globalisation. Written in
the characteristic hypercasual Fortune style but raising some interesting
and thought-provoking issues all the same.

Business Week regularly includes a special e.biz section featuring bits and
pieces on business jargon and language change in that discourse domain.


Regards,
Veronika Koller


Mag.a Veronika Koller
Department of English/Business English
Vienna University of Economics and Business Administration
Augasse 9
A-1090 Vienna


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