17.3344, Books: Discourse Analysis/Sociolinguistics: Cappelli

Wed Nov 15 22:40:06 UTC 2006

LINGUIST List: Vol-17-3344. Wed Nov 15 2006. ISSN: 1068 - 4875.

Subject: 17.3344, Books: Discourse Analysis/Sociolinguistics: Cappelli

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1)
Date: 14-Nov-2006
From: Eleanor Peat < marketing at paripublishing.com >
Subject: Sun, Sea, Sex and the Unspoilt Countryside:  Cappelli 

-------------------------Message 1 ---------------------------------- 
Date: Wed, 15 Nov 2006 17:38:33
From: Eleanor Peat < marketing at paripublishing.com >
Subject: Sun, Sea, Sex and the Unspoilt Countryside:  Cappelli 

Title: Sun, Sea, Sex and the Unspoilt Countryside. 
Subtitle: How the English language makes tourists out of readers. 
Publication Year: 2006 
Publisher: Pari Publishing Sas
	   www.paripublishing.com

Book URL: http://www.paripublishing.com/books/sunseasex/ 

Author: Gloria Cappelli

Paperback: ISBN: 9788890196027 Pages: 344 Price: Europe EURO 20.00 Comment: Available for purchase from the Publisher's Website.

Abstract:

"Sun, Sea, Sex and the Unspoilt Countryside. How the English language makes
tourists out of readers" provides an introductory overview of the way in
which the English language is used in tourism discourse across genres.
Through the detailed linguistic analysis of selected excerpts from written
tourist materials (advertisements, brochures, travel articles, guidebooks,
websites, travelogues, etc.), the major written genres of tourism discourse
are introduced and the characteristics of "tourism English" as a type of
specialized language are described. The book features a selection of
authentic materials produced for the English-speaking world, as well as
guidelines - in the form of a questionnaire - for the identification of the
major dimensions of tourism discourse from the linguistic point of view.

"Sun, Sea, Sex and the Unspoilt Countryside" is especially intended for
undergraduate university students working to become professionals in the
tourism industry. It can also be of interest for students of English for
Specific Purposes (ESP) and of Linguistics, in that it attempts to cast
some light on the way in which the English language shapes destinations,
represents cross-cultural differences and "persuades, lures, woos, and
seduces millions of human beings" (Graham Dann, 1996), and in so doing,
converts them from potential into actual clients by presenting them with
exactly what they expect to be presented with, be it sun, sea, sex or the
unspoilt countryside.

Table of contents

Acknowledgments 
Introduction

Part I - Theoretical Issues

Chapter 1
Some theoretical issues

Part II - English in Pre-Trip Promotional Materials

Chapter 2 
Advertising

Chapter 3
Brochures

Chapter 4
Commercial and Promotional Websites

Chapter 5 
Travel Articles

Part III - English in On-Trip Informational Materials

Chapter 6
Guidebooks

Part IV - English in Post-Trip Writing

Chapter 7
Post-trip Feedback

Chapter 8
Conclusions

References 

Linguistic Field(s): Discourse Analysis
                     Sociolinguistics

Subject Language(s): English (eng)

Written In: English  (eng)

See this book announcement on our website: 
http://linguistlist.org/get-book.html?BookID=22317

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