20.1269, Books: Text&Corpus Ling/Semantics: Warsi

Sun Apr 5 02:52:45 UTC 2009

LINGUIST List: Vol-20-1269. Sat Apr 04 2009. ISSN: 1068 - 4875.

Subject: 20.1269, Books: Text&Corpus Ling/Semantics: Warsi

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1)
Date: 01-Apr-2009
From: Ulrich Lueders < lincom.europa at t-online.de >
Subject: Evaluation of Media Reach and Effectiveness: Warsi

-------------------------Message 1 ---------------------------------- 
Date: Sat, 04 Apr 2009 22:50:42
From: Ulrich Lueders [lincom.europa at t-online.de]
Subject: Evaluation of Media Reach and Effectiveness: Warsi

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Title: Evaluation of Media Reach and Effectiveness 
Subtitle: A Linguistic Exercise 
Series Title: Linguistics Edition 72  

Publication Year: 2009 
Publisher: Lincom GmbH
	   http://www.lincom.eu

Author: Mohammad Jahangeer Warsi

Paperback: ISBN:  9783929075588 Pages: 144 Price: Europe EURO 56.00

Abstract:

This book is an attempt to bring out issues related to communication
studies in general and Urdu electronic and print media in particular. This
concise overview may enhance a better understanding of communication
studies. This is, therefore, the first linguistic study on Urdu print and
electronic media. As such, it should not only open many new perspectives in
various areas it presents, but also incites others to further this kind of
study in both scope and depth. 

The experimental approach employed to perform semantic feature analysis of
related word-pairs addresses fundamental analytical issues concerning the
linguistic and psycholinguistic aspects of meaning in a strikingly original
and perceptive way. In this regard, the book makes an impressive and
original contribution to socio-psychological aspects of meaning and its
effects on readers. The theoretical and methodological ideas and models it
contains should merit the interest not only to the scholars of language and
communication but also to linguists, semioticians and psycholinguists. 

Linguistic Field(s): Semantics
                     Text/Corpus Linguistics

Subject Language(s): Urdu (urd)

Written In: English  (eng)

See this book announcement on our website: 
http://linguistlist.org/get-book.html?BookID=40608

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	Brill          
		http://www.brill.nl	

	Cambridge Scholars Publishing          
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	Cascadilla Press          
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	Continuum International Publishing Group Ltd          
		http://www.continuumbooks.com	

	Edinburgh University Press          
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	Elsevier Ltd          
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	European Language Resources Association - ELRA          
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	Georgetown University Press          
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	Hodder Education          
		http://www.hoddereducation.co.uk	

	John Benjamins          
		http://www.benjamins.com/	

	Lincom GmbH          
		http://www.lincom.eu	

	MIT Press          
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	Mouton de Gruyter          
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	Multilingual Matters          
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	Narr Francke Attempto Verlag GmbH + Co. KG          
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	Oxford University Press          
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	Peter Lang AG          
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	Rodopi          
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	Routledge (Taylor and Francis)          
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OTHER SUPPORTING PUBLISHERS	

	Association of Editors of the Journal of Portuguese Linguistics
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	Graduate Linguistic Students' Association, Umass
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	International Pragmatics Assoc.
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	Langues et Linguistique
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	Pacific Linguistics
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	SIL International
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	St. Jerome Publishing Ltd
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	Utrecht institute of Linguistics
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