21.531, Books: Pragmatics: Guill én-Nieto, Marimón-Llorca, Vargas-Sierra (Eds)
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LINGUIST List: Vol-21-531. Tue Feb 02 2010. ISSN: 1068 - 4875.
Subject: 21.531, Books: Pragmatics: Guillén-Nieto, Marimón-Llorca, Vargas-Sierra (Eds)
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1)
Date: 25-Jan-2010
From: Christian Bieri < publicity at peterlang.com >
Subject: Intercultural Business Communication and Simulation and Gaming
Methodology: Guillén-Nieto, Marimón-Llorca, Vargas-Sierra (Eds)
-------------------------Message 1 ----------------------------------
Date: Tue, 02 Feb 2010 13:51:06
From: Christian Bieri [publicity at peterlang.com]
Subject: Intercultural Business Communication and Simulation and Gaming Methodology: Guillén-Nieto, Marimón-Llorca, Vargas-Sierra (Eds)
E-mail this message to a friend:
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Title: Intercultural Business Communication and Simulation and Gaming
Methodology
Series Title: Linguistic Insights. Studies in Language and Communication. Vol. 83
Publication Year: 2009
Publisher: Peter Lang AG
http://www.peterlang.com
Book URL: http://www.peterlang.com/Index.cfm?vLang=E&vSiteID=4&vSiteName=BookDetail%2Ecfm&VID=11688
Editor: Victoria Guillén-Nieto
Editor: Carmen Marimón-Llorca
Editor: Chelo Vargas-Sierra
Paperback: ISBN: 9783039116881 Pages: 392 Price: U.S. $ 97.95
Paperback: ISBN: 9783039116881 Pages: 392 Price: Europe EURO 69.50 Comment: for Austria; incl. VAT
Paperback: ISBN: 9783039116881 Pages: 392 Price: U.K. £ 56.90
Paperback: ISBN: 9783039116881 Pages: 392 Price: Europe EURO 63.20
Paperback: ISBN: 9783039116881 Pages: 392 Price: Europe EURO 67.60 Comment: for Germany; incl. VAT
Abstract:
This volume derives from the COMINTER-SIMULNEG research project which aims
at designing a pragmatic model for the analysis of intercultural
communication between Spaniards and Britons, as well as developing a
teaching methodology for cultural awareness based on computer simulation of
real business settings. Contributions to this volume focus on three main
issues: (a) explaining intercultural communication; (b) research on
intercultural business communication; (c) the use of simulation and gaming
methodology for the acquisition of communicative and cross-cultural
competence in business settings. This book adopts an interdisciplinary
approach to the study and practice of intercultural business communication,
borrowing concepts from social anthropology, social cognition, cognitive
linguistics, and intercultural pragmatics.
Contents:
Victoria Guillén-Nieto/Carmen Marimón-Llorca/Chelo Vargas-Sierra: Preface -
Victoria Guillén-Nieto: Crossing Disciplines in Intercultural Communication
Research - Victoria Escandell-Vidal: Social Cognition and Intercultural
Communication - José Mateo/Francisco Yus: Business Language from a
Cognitive Perspective - Annette Grindsted: Intercultural Negotiations:
Theories Revisited - Paula Ronkainen: Multi-cultural Meetings - Miguel
Ángel Campos-Pardillos/Isabel Balteiro-Fernández: Building Bridges...and
Properties Aplenty: Cultural Problems in Spanish Marketing for Real Estate
Prospective British Buyers - Miguel Ángel García-Yeste: The Language of
Graphic Advertising in Spain: Bridging the Cultural Gap - Francisco Javier
Díaz-Pérez: Perspective Selection and Politeness in the Production of
Face-Threatening Acts in English and Spanish - Mª Antonia Martínez Linares:
>From Hiding the Speaker to Persuasion: se-Passive and se-Impersonal
Constructions - Carmen Marimón-Llorca: Cultural Models and Social
Discourses in Business: the Case of - Ideological - Politeness Strategies
in Service Encounters - Amparo García-Carbonell/Frances Watts: Simulation
and Gaming Methodology in Language Acquisition - Beverly Rising: Business
Simulations as a Vehicle for Language Acquisition - Gert Jan Hofstede/Paul
B. Pedersen/Geert Hofstede: The Synthetic Cultures Model as a Simulation
and Gaming Methodology for Intercultural Sensitization and Training in
Business Settings.
Linguistic Field(s): Applied Linguistics
Discourse Analysis
Pragmatics
Sociolinguistics
Written In: English (eng)
See this book announcement on our website:
http://linguistlist.org/get-book.html?BookID=45776
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