23.1875, Books: Scientific Discourse and the Rhetoric of Globalization: P érez-Llantada

Fri Apr 13 21:00:27 UTC 2012

LINGUIST List: Vol-23-1875. Fri Apr 13 2012. ISSN: 1069 - 4875.

Subject: 23.1875, Books: Scientific Discourse and the Rhetoric of Globalization: Pérez-Llantada

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Date: Fri, 13 Apr 2012 17:00:16
From: Ellena Moriarty [Ellena.Moriarty at bloomsbury.com]
Subject: Scientific Discourse and the Rhetoric of Globalization: Pérez-Llantada

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Title: Scientific Discourse and the Rhetoric of Globalization 
Subtitle: The Impact of Culture and Language 
Publication Year: 2012 
Publisher: Continuum International Publishing Group Ltd
	   http://www.continuumbooks.com

Book URL: http://www.continuumbooks.com/books/detail.aspx?BookId=165922&SubjectId=989&Subject2Id=936 

Author: Professor Carmen Pérez-Llantada

Hardback: ISBN: 144118872X 9781441188724 Pages: 256 Price: U.K. £ 75.00

Abstract:

The rhetorical practices involved with the dissemination of scientific 
discourse are shifting. Addressing these changes, this book places the 
discourse of science in an increasingly multilingual and multicultural 
academic area. It contests monolingual assumptions informing scientific 
discourse, calling attention to emerging glocal discourses that make hybrids 
of the standard globalized and local academic English norms. 

English clearly has a hegemonic role as the lingua franca of global academia; 
this book conducts an intercultural rhetorical and textographic analysis to 
compare how Anglophone and non-Anglophone academics utilise the 
standardized rhetorical conventions for scientific writing. It takes an 
academic literacies approach, providing a rhetorically and pedagogically 
informed discussion. It enquires into the process of linguistic and rhetorical 
acculturation of both monolingual and multilingual scholars, and in doing so 
redefines the contemporary rhetoric of science.

"Llantada's volume introduces the reader to a fuller understanding of the 
interrelatedness between science, language(s), culture(s) and the processes 
of globalization. It does so by combining both text-linguistic and ethnographic 
analyses. Taking the Spanish scholarly community as an instance, she 
explores the situational context of scientific discourse production and yields 
evidence of discursive similarities but also hybridization processes in 
academic norms across different cultural contexts." -- Maurizio Gotti, 
Professor of Linguistics and Director of the Language Centre, University of 
Bergamo, Italy

Contents: 1. The Role of Science Rhetoric in the Global Village \ 2. Scientific 
English in the Postmodern Age \ 3. Problematizing the Rhetoric of 
Contemporary Science \ 4. An Intercultural Rhetoric Approach to Science 
Dissemination \ 5. Disciplinary Practices and Procedures within Research 
Sites \ 6. Triangulating Texts, Processes and Practices in Scientific 
Discourses \ 7. English as a Lingua Franca and a More Complex 
Sociolinguistic Landscape \ 8. Redefining the Rhetoric of Science \ 
Bibliography \ Index 

Linguistic Field(s): Applied Linguistics
                     Discourse Analysis
                     Sociolinguistics

Written In: English  (eng)

See this book announcement on our website: 
http://linguistlist.org/pubs/books/get-book.cfm?BookID=59972

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