23.2808, Books: Semiotics of Drink and Drinking: Manning

Fri Jun 22 19:56:57 UTC 2012

LINGUIST List: Vol-23-2808. Fri Jun 22 2012. ISSN: 1069 - 4875.

Subject: 23.2808, Books: Semiotics of Drink and Drinking: Manning

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Date: Fri, 22 Jun 2012 15:56:41
From: Ellena Moriarty [Ellena.moriarty at bloomsbury.com]
Subject: Semiotics of Drink and Drinking: Manning

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Title: Semiotics of Drink and Drinking 
Series Title: Bloomsbury Advances in Semiotics  

Publication Year: 2012 
Publisher: Continuum International Publishing Group Ltd
	   http://www.continuumbooks.com

Book URL: http://www.continuumbooks.com/books/detail.aspx?BookId=166255&SearchType=Basic 

Author: Paul Manning

Hardback: ISBN: 1441160183 9781441160188 Pages: 256 Price: U.K. £ 75.00
Paperback: ISBN: 1441137742 9781441137746 Pages: 256 Price: U.K. £ 24.99

Abstract:

Drink, as an embodied semiotic and material form, mediates social life. This 
book examines the fundamental nature of drink through a series of modular 
but connected ethnographic discussions. It looks at the way the materiality of 
a specific drink (coffee, wine, water, beer) serves as the semiotic medium for 
a genre of sociability in a specific time and place.

As an explicitly comparative semiotic study, the book uses familiar and 
unfamiliar case studies to show how drinks with similar material properties 
are semiotically organized into very different drinking practices, including 
ethnographic examples as diverse as the relation of coffee to talk (in ordering 
at Starbucks). Further chapters look at the dryness of gin in relation to the 
modern cocktail party and the embedding of beer brands in the ethnographic 
imagination of the nation. Rather than treat drinks as mere propos in the 
exclusively human drama of the social, the book promotes them to actors on 
the stage.

'From coffee to vodka, and from wines to waters, Manning brings to life the 
extraordinary registers of meaning across everyday practices. By his bright 
telling, modernity itself can be understood anew through a tale of multiple 
imbibings. This delightful book should find a wide readership among 
anthropologists, historians, and sociologists, as well as scholars of the 
modern age, semiotics, and food studies.'Professor Bruce Grant, Department 
of Anthropology, NYU, USA

1. Introduction\ 2. Coffee \ 3. Gin \ 4. Water: Capitalist and Socialist Bottled 
Waters \ 5. Colas and Uncolas \ 6. Wine \ 7. Vodka \ 8. Beer \ Bibliography \ 
Index 

Linguistic Field(s): History of Linguistics
                     Semiotics
                     Sociolinguistics

Written In: English  (eng)

See this book announcement on our website: 
http://linguistlist.org/pubs/books/get-book.cfm?BookID=60774

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