25.2885, Books: The Language of Popularization [Die Sprache der Popularisierung]: Bongo, Caliendo (eds.)

Wed Jul 9 21:39:01 UTC 2014

LINGUIST List: Vol-25-2885. Wed Jul 09 2014. ISSN: 1069 - 4875.

Subject: 25.2885, Books: The Language of Popularization [Die Sprache der Popularisierung]: Bongo, Caliendo (eds.)

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Date: Wed, 09 Jul 2014 17:38:37
From: Simon Reber [S.Reber at peterlang.com]
Subject: The Language of Popularization [Die Sprache der Popularisierung]: Bongo, Caliendo (eds.)

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Title: The Language of Popularization [Die Sprache der Popularisierung] 
Subtitle: Theoretical and Descriptive Models  [Theoretische und deskriptive Modelle] 
Series Title: Series: Sprache in Kommunikation und Medien - Volume 6  

Publication Year: 2014 
Publisher: Peter Lang AG
	   http://www.peterlang.com

Book URL: http://www.peterlang.com/?431374 

Editor: Giancarmine Bongo
Editor: Giuditta Caliendo

Paperback: ISBN:  9783034313742 Pages: 296 Price: U.S. $ 85.95
Paperback: ISBN:  9783034313742 Pages: 296 Price: U.K. £ 52.00
Paperback: ISBN:  9783034313742 Pages: 296 Price: Europe EURO 65.40

Abstract:

In today’s knowledge-based society, exploring the dynamics of communicating specialised contents to the lay public is an undoubtedly topical issue. However, popularization still remains a rather unexplored territory and recent contributions to the field seem to lack a consistent methodological orientation, with hesitations in terms of shared and codified definitions. The contributions to this volume constitute a step forward in the field of popularization studies. New scenarios have been explored with a view to providing shared theoretical and descriptive models from a linguistic perspective and investigating the way popularization is characterised and instantiated, also taking into account its intercultural dimension. The research methods and tools draw upon the analytical framework of discourse analysis, pragmatics, corpus linguistics and genre analysis.

[In der heutigen Wissensgesellschaft sind die Mechanismen des Transfers von Fachwissen an Laien von großer Relevanz. Dennoch bleibt Popularisierung ein linguistisch noch relativ unbestimmtes und unerforschtes Phänomen. Ziel des Bandes ist deshalb, neue Perspektiven zu eröffnen und auf mögliche neue konsistente Modelle (sowohl theoretische als auch methodologische) hinzuweisen. Unterschiedliche Ansätze kommen dabei ins Spiel, u.a. Diskursanalyse, Rhetorik, Pragmatik, Korpuslinguistik und genre analysis.] 

Linguistic Field(s): Discourse Analysis
                     Ling & Literature
                     Pragmatics
                     Text/Corpus Linguistics

Written In: English  (eng)

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