25.1045, Books: Polnisch-deutsche Unternehmenskommunikation: Grucza, Wierzbicka, Alnajjar, Bak (Eds)

Mon Mar 3 17:26:46 UTC 2014

LINGUIST List: Vol-25-1045. Mon Mar 03 2014. ISSN: 1069 - 4875.

Subject: 25.1045, Books: Polnisch-deutsche Unternehmenskommunikation: Grucza, Wierzbicka, Alnajjar, Bak (Eds)

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Date: Mon, 03 Mar 2014 12:26:21
From: Laura Bally [publicity at peterlang.com]
Subject: Polnisch-deutsche Unternehmenskommunikation: Grucza, Wierzbicka, Alnajjar, Bak (Eds)

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Title: Polnisch-deutsche Unternehmenskommunikation 
Subtitle: Ansätze zu ihrer linguistischen Erforschung 
Series Title: Warschauer Studien zur Germanistik und zur Angewandten Linguistik - Band 15  

Publication Year: 2014 
Publisher: Peter Lang AG
	   http://www.peterlang.com

Book URL: http://www.peterlang.com/?264376 

Editor: Sambor Grucza
Editor: Mariola Wierzbicka
Editor: Justyna Alnajjar
Editor: Pawel Bak

Hardback: ISBN:  9783631643761 Pages: 254 Price: U.S. $ 57.95
Hardback: ISBN:  9783631643761 Pages: 254 Price: U.K. £ 35.00
Hardback: ISBN:  9783631643761 Pages: 254 Price: Europe EURO 43.90

Abstract:

Der Band enthält Beiträge, die einem breiten Spektrum an Problemen aus dem
Bereich der Unternehmenskommunikationsforschung gewidmet sind. Es offenbaren
sich dabei viele Standpunkte, die allesamt zur Erweiterung des
Wissenshorizonts beitragen und dazu verhelfen können, unterschiedliche
Herangehensweisen kennenzulernen. Die meisten der präsentierten Beiträge
stellen Forschungsergebnisse von Mitarbeitern der Universität Warschau und der
Universität Rzeszów dar. Beide Orte nehmen bei der Erforschung der
polnisch-deutschen Unternehmenskommunikation und des Wirtschaftsdeutschen in
der germanistischen Landschaft Polens eine besondere Stellung ein.

Linguistic Field(s): Applied Linguistics
                     Discourse Analysis
                     Pragmatics
                     Text/Corpus Linguistics

Subject Language(s): German (deu)
                     Polish (pol)

Written In: German  (deu)

See this book announcement on our website: 
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