29.4540, Books: Understanding Media Semiotics: Danesi

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Thu Nov 15 22:29:25 UTC 2018


LINGUIST List: Vol-29-4540. Thu Nov 15 2018. ISSN: 1069 - 4875.

Subject: 29.4540, Books: Understanding Media Semiotics: Danesi

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Date: Thu, 15 Nov 2018 17:29:10
From: Lianna Iwanikiw [lianna.iwanikiw at bloomsbury.com]
Subject: Understanding Media Semiotics: Danesi

 


Title: Understanding Media Semiotics 
Subtitle: 2nd Edition 
Publication Year: 2018 
Publisher: Bloomsbury Publishing (formerly The Continuum International Publishing Group)
	   http://www.bloomsbury.com/uk/
	

Book URL: https://www.bloomsbury.com/understanding-media-semiotics-9781350064164/ 


Author: Marcel Danesi

Electronic: ISBN:  9781350064188 Pages: 312 Price: U.K. £ 31.30 Comment: ePUB
Electronic: ISBN:  9781350064195 Pages: 312 Price: U.K. £ 31.30 Comment: ePDF
Hardback: ISBN:  9781350064171 Pages: 312 Price: U.K. £ 90.00
Paperback: ISBN:  9781350064164 Pages: 312 Price: U.K. £ 28.99


Abstract:

Media semiotics is a valuable method of focusing on the hidden meanings within
media texts. This new edition brings "Understanding Media Semiotics" fully up
to date and is written for students of the media, of linguistics and those
interested in studying the ever-changing media in more detail.

 
Offering an in-depth guide to help students investigate and understand the
media using semiotic theory, this book assumes little previous knowledge of
semiotics or linguistics, avoiding jargon and explaining the issues step by
step. With in-depth case studies, practical accounts and directed further
reading, "Understanding Media Semiotics" provides students with all the tools
they need to understand semiotic analysis in the context of the media.

Semiotic analysis is sometimes seen as complicated and difficult to
understand; Marcel Danesi shows that on the contrary it can be readily
understood and can greatly enrich students' understanding of media texts, from
print media right through to the internet and apps.
 



Linguistic Field(s): Pragmatics
                     Semantics
                     Sociolinguistics


Written In: English  (eng)

See this book announcement on our website: 
http://linguistlist.org/pubs/books/get-book.cfm?BookID=130753




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