30.4778, Books: Exploring Politeness in Business Emails: Freytag

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LINGUIST List: Vol-30-4778. Fri Dec 20 2019. ISSN: 1069 - 4875.

Subject: 30.4778, Books: Exploring Politeness in Business Emails: Freytag

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Date: Fri, 20 Dec 2019 23:10:08
From: Elinor Robertson [Elinor at Multilingual-Matters.com]
Subject: Exploring Politeness in Business Emails: Freytag

 


Title: Exploring Politeness in Business Emails 
Subtitle: A Mixed-Methods Analysis 
Series Title: Language at Work  

Publication Year: 2019 
Publisher: Multilingual Matters
	   http://www.multilingual-matters.com/
	

Book URL: http://www.multilingual-matters.com/display.asp?isb=9781788925952 


Author: Vera Freytag

Hardback: ISBN:  9781788925952 Pages: 240 Price: U.S. $ 159.95
Hardback: ISBN:  9781788925952 Pages: 240 Price: U.K. £ 119.95


Abstract:

Exploring Politeness in Business Emails explores the contextual complexities
of workplace emails by comparing British English and Peninsular Spanish
directive speech events and systematically assessing the impact of contextual
factors. Through a combination of qualitative and quantitative methods of data
collection and analysis, and the inclusion of metapragmatic insights in the
interpretation of the results, the book offers an innovative approach to the
study of politeness. The book partially contradicts previous assumptions about
English and Spanish directives and provides new insights into the role of
politeness in the workplace. By offering a meticulous account of the
linguistic choices made by the English and Spanish first language users and
the contextual factors influencing these choices, the book suggests
far-reaching implications for future research in cross-cultural pragmatics and
business discourse, as well as practical implications relevant for academics,
postgraduate students and practitioners interested in these fields.
 



Linguistic Field(s): Pragmatics
                     Sociolinguistics

Subject Language(s): English (eng)
                     Spanish (spa)


Written In: English  (eng)

See this book announcement on our website: 
http://linguistlist.org/pubs/books/get-book.cfm?BookID=140453




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