37.568, Confs: Tourism Communication Across Time and Space: Languages, Cultural Mediations, and Historical Developments (Italy)
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LINGUIST List: Vol-37-568. Wed Feb 11 2026. ISSN: 1069 - 4875.
Subject: 37.568, Confs: Tourism Communication Across Time and Space: Languages, Cultural Mediations, and Historical Developments (Italy)
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Editor for this issue: Valeriia Vyshnevetska <valeriia at linguistlist.org>
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Date: 10-Feb-2026
From: Viviana Mauro [viviana.mauro at unive.it]
Subject: Tourism Communication Across Time and Space: Languages, Cultural Mediations, and Historical Developments
Tourism Communication Across Time and Space: Languages, Cultural
Mediations, and Historical Developments
Date: 18-May-2026 - 19-May-2026
Location: Treviso, Italy
Contact: Viviana Mauro
Contact Email: viviana.mauro at unive.it
Meeting URL: https://www.unive.it/web/en/17139/home
Linguistic Field(s): Discourse Analysis; Historical Linguistics;
Sociolinguistics; Translation
Subject Language(s): English (eng)
Italian (ita)
Submission Deadline: 15-Mar-2026
The PRIN 2020 project DIETALY (Destination Italy in Tourism
Translation Over the Years) has investigated how Italy has been
represented, translated, and circulated as a destination for
international tourists across languages and media over the past
century. Focusing in particular on the period from the 1920s to the
1950s, the project has examined the role of language and translation
in shaping Italy’s international image during years marked by Fascism,
economic crisis, and post-war reconstruction. The analysis has drawn
on brochures, booklets, magazines, and related materials produced for
English-speaking audiences, placing institutional communication and
multilingual mediation at the centre of historical inquiry.
A key outcome of the project is the DIETALY database:
https://pric.unive.it/projects/dietaly/home, a digital resource that
systematises the metadata of a dispersed body of materials. By
indexing more than 600 brochures, magazines, and promotional texts,
the database offers searchable and cross-referenced metadata that
support customised research across bibliographic descriptions,
tourism-specific categories, languages, and genres, enabling users to
trace discursive patterns and reconstruct how Italy was presented to
foreign publics.
Beyond documenting Italy’s tourism promotion, the database also
carries comparative potential: it opens avenues for cross-national
studies and invites dialogue with similar collections relating to
other countries, particularly within Europe, where parallel historical
developments shaped the international promotion of national
identities.
Tourism studies have gained renewed significance in recent years, not
only because tourism remains a crucial economic and cultural sector
but also because it offers a productive lens through which to examine
processes of identity-making, cultural translation, mediation, and
heritage communication. Understanding these dynamics requires
perspectives that bring together linguistic, historical, and
media-oriented approaches.
Another area that has gained increasing importance relates to the
legal frameworks and national and international regulatory contexts
governing tourism and heritage communication, as well as their
implications for research practices, cultural mediation, and
cross-border circulation.
On this basis, the conference "Tourism Communication Across Time and
Space: Languages, Cultural Mediations, and Historical Developments"
seeks to offers an opportunity to engage with the results of the
DIETALY project, to extend its questions to other national and
regional contexts, and to foster wider interdisciplinary discussion on
the processes through which tourist destinations are represented,
mediated, and imagined across time and space.
We welcome contributions that address the historical evolution of
tourism communication, with particular attention to Europe and the
Mediterranean. Proposals may explore institutional, visual, and
discursive strategies that shaped tourism images across the 20th
century, or examine how earlier practices informed or transitioned
into later developments in tourism communication.
Possible topics include (but are not limited to):
- Historical perspectives on tourism communication across languages
and media
- Institutional tourism discourse and nation branding across time
- Heritage communication and the mediation of cultural identity
- Translation and multilingual mediation in the construction of
tourist destinations
- The role of language professionals, mediators, and translators in
tourism contexts
- Archives, corpora, and methodologies for historical tourism
research
- Legal frameworks and regulatory contexts shaping tourism and
heritage communication
- National and international regulations affecting research,
dissemination, and access in heritage and tourism contexts
- Legal, ethical, and institutional constraints on multilingual
tourism communication
Submission Guidelines:
- Abstract length: 250-300 words
- Language: English
- Include: 5 keywords + short bio (max 150 words)
- Presentation format: 15-minute presentation + 10 minutes Q&A
Please submit abstracts through the following form:
https://forms.gle/EGsY2JPD2BtHLgDDA
- Deadline for submission: March 15, 2026
- Notification of acceptance: April 1, 2026
- Registration: April 1-30, 2026
Please note that participation is free of charge. No submission,
registration, or attendance fees apply.
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